Social media adoption and managers’ perceptions V Aspasia, N Ourania International Journal on Strategic Innovative Marketing 1 (2), 61-63, 2014 | 107 | 2014 |
The impact of financial crisis on firm performance in case of Greek food manufacturing firms O Notta, A Vlachvei Procedia Economics and Finance 14, 454-460, 2014 | 100 | 2014 |
Women's entrepreneurship and rural tourism in Greece: Private enterprises and cooperatives S Koutsou, O Notta, V Samathrakis, M Partalidou South European Society and Politics 14 (2), 191-209, 2009 | 99 | 2009 |
Competitiveness–the case of Greek food manufacturing firms O Notta, A Vlachvei, V Samathrakis International Journal of Arts and Sciences 3 (7), 211-225, 2010 | 60 | 2010 |
Changes in marketing strategies during recession O Notta, A Vlachvei Procedia Economics and Finance 24, 485-490, 2015 | 48 | 2015 |
Performance of cooperatives and investor-owned firms: The case of the Greek dairy industry K Karantininis, J Nilsson, O Notta, A Vlachvei Vertical markets and cooperative hierarchies: The role of cooperatives in …, 2007 | 48 | 2007 |
Branding strategies in Greek wine firms A Vlachvei, O Notta, T Efterpi Procedia Economics and Finance 1, 421-430, 2012 | 43 | 2012 |
Firm growth, size and age in Greek firms A Vlachvei, O Notta Proceedings of international conference on applied economics, 915-21, 2008 | 43 | 2008 |
Profitability and media advertising in Greek food manufacturing industries O Notta, K Oustapassidis Review of Industrial Organization 18, 115-126, 2001 | 42 | 2001 |
Efficiency and market power in Greek food industries K Oustapassidis, A Vlachvei, O Notta American Journal of Agricultural Economics 82 (3), 623-629, 2000 | 41 | 2000 |
Greek food manufacturing firms’ social media efforts: evidence from Facebook V Aspasia, N Ourania Procedia-Social and Behavioral Sciences 175, 308-313, 2015 | 40 | 2015 |
Establishing a strong brand identity through a website: The case of Greek Food SMEs A Vlahvei, O Notta, E Grigoriou Procedia Economics and Finance 5, 771-778, 2013 | 40 | 2013 |
Understanding Social Media ROI in SMEs A Vlachvei, O Notta | 31 | 2015 |
„Wine Routes in Greece: Producers’ Perceptions and Economic Implications.” A Vlachvei, O Notta International Journal of Arts and Sciences 3 (2), 95-106, 2009 | 29 | 2009 |
Cooperative competitiveness and capital structure in the Greek dairy industry Y Ananiadis, O Notta, K Oustapassidis Journal of rural cooperation 31 (2), 1-15, 2003 | 28 | 2003 |
Web site utilization in SME business strategy: The case of Greek wine SMEs O Notta, A Vlachvei World 3 (5), 131-141, 2013 | 25 | 2013 |
Marketing responses of Greek food manufacturing firms due to economic crisis N Ourania, V Aspasia Procedia-Social and Behavioral Sciences 175, 350-357, 2015 | 23 | 2015 |
Factors affecting firm competitiveness and performance in the modern business world A Vlachvei, O Notta, K Karantininis, N Tsounis IGI Global, 2016 | 22 | 2016 |
Does advertising matter? An application to the Greek wine industry A Vlachvei, O Notta, I Ananiadis British Food Journal 111 (7), 686-698, 2009 | 22 | 2009 |
Effects of content characteristics on stages of customer engagement in social media: investigating European wine brands A Vlachvei, O Notta, E Koronaki Journal of Research in Interactive Marketing 16 (4), 615-632, 2022 | 21 | 2022 |