| Engaging Customers through Social Media to Improve Industrial Product Development: The Role of Customer Co-creation Value I Hidayanti, LE Herman, N Farida Journal of Relationship Marketing 17 (Taylor & Francis), 17-28, 2018 | 120 | 2018 |
| Electronic customer relationship management and company performance: Exploring the product innovativeness development LE Herman, S Sulhaini, N Farida Journal of Relationship Marketing 20 (1), 1-19, 2021 | 85 | 2021 |
| Pengaruh artificial intelligence dan digital marketing terhadap minat beli konsumen FM Pangkey, LM Furkan, LE Herman Jurnal Magister Manajemen Unram Vol 8 (3), 21-25, 2019 | 73 | 2019 |
| Pengembangan Model Social Media Marketing dan Keputusan Berkunjung: Sebuah Pendekatan Konseptual LE Herman, HS Athar J-IKA: Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI …, 2018 | 47 | 2018 |
| Bisnis Usaha Kecil Menengah–Akuntansi, Kewirausahaan dan Manajemen Pemasaran S Rahmawati, AR Suprapti, LEH Mulyono, SR Hidayat, AR Hakim Ekuilibria. Yogyakarta, 2016 | 27 | 2016 |
| Young generation and environmental friendly awareness: does it the impact of green advertising? LE Herman, IBN Udayana, N Farida Business: Theory and Practice 22 (1), 159-166, 2021 | 22 | 2021 |
| The impact of social influence, self-efficacy, perceived enjoyment, and individual mobility on attitude toward use and intention to use mobile payment of OVO Z Alfany, A Saufi, LEH Mulyono Global Journal of Management and Business Research: E Marketing 19 (7), 1-8, 2019 | 19 | 2019 |
| Effect of flash sale method, product knowledge and in home shopping tendency toward consumer online purchase decisions DH Aribowo, LE Herman | 17 | 2020 |
| NURTURING GREEN PRODUCT INTO GLOBALIZATION: CHALLENGES AND OPPORTUNITIES OVER INDONESIAN SMES LE Herman, AI Anggareni IJABER 13, 2015 | 17 | 2015 |
| Does Product Knowledge Affect Intention To Use Islamic Banking? The Role of Corporate Image, Product Quality, and Religiosity M Yasin, LEH Surati Journal of Southwest Jiaotong University 56 (2), 2021 | 16 | 2021 |
| Techno-entrepreneurial relationship marketing to ignite the SMEs marketing performance in Indonesia LE Herman, A Setiyaningrum, AT Ferdinand Calitatea 19 (167), 98-106, 2018 | 15 | 2018 |
| Pengaruh Viral Marketing Dan Online Customer Review Menggunakan Media Tiktok Terhadap Minat Beli Produk Scarlett Whittening: The Effect of the Viral Marketing and the Online … N Amelia, DPB Sakti, LEH Mulyono Unram Management Review 2 (2), 181-191, 2022 | 12 | 2022 |
| Pengaruh kualitas produk, country of origin, dan inovasi produk terhadap minat beli viva cosmetics pada konsumen indonesia NW Astuti, J Sagir, LEH Mulyono Journal of Sharia Economy and Islamic Tourism 2 (2), 19-29, 2022 | 10 | 2022 |
| Pariwisata halal: Perlukah rekonseptualisasi A Saufi, LEH Mulyono, BL Apriani Jurnal Magister Manajemen Unram Vol 9 (3), 2020 | 9 | 2020 |
| The impact of islamic relational bonding on visitors’ revisit intention BL Apriani, A Saufi, LEH Mulyono The International Journal of Social Sciences World (TIJOSSW) 2 (2), 6-14, 2020 | 9 | 2020 |
| Effect of Service Innovation on Consumer Satisfaction with Quality of Service and Perceived Value as Intervening Variables RT Pribadi, A Saufi, LE Herman International Journal of Social Science Research and Review 5 (3), 199-211, 2022 | 7 | 2022 |
| Pengaruh Acara Pariwisata Olahraga, Citra Destinasi Halal, Dan Nilai Yang Dirasakan Terhadap Niat Berperilaku Wisatawan Untuk Berkunjung Kembali, Merekomendasikan Kepada Orang … BN Nirwana, LEHM Sulhaini Jurnal Magister Manajemen Unram Vol 9 (4a), 2020 | 6 | 2020 |
| Green Marketing: Fostering The Customers’ Willingness to Buy Green Product in Indonesia LE Herman Terengganu International Management and Business Journal (Timbej) 4 (1), 2014 | 6 | 2014 |
| Pengaruh Electronic Word of Mouth, Kualitas Produk dan Product Knowledge Terhadap Keputusan Pembelian Produk Kosmetik BLP Beauty (Studi Pada Mahasiswi Di Kota Mataram) SD Febyana, LEH Mulyono Jurnal Sosial Ekonomi Dan Humaniora 9 (1), 68-73, 2023 | 5 | 2023 |
| The effect of market orientation and product innovation to increase marketing performance moderated by creativity D Utami, LEH Mulyono, LM Furkan International Journal of Social Science Research and Review 5 (2), 20-36, 2022 | 5 | 2022 |
SulhainiFaculty of Economics and Business, University of Mataram, AACIM在 unram.ac.id 的电子邮件经过验证
