| Abusive leadership, job stress and SMES employees’ turnover intentions in Nigeria: Mediating effect of emotional exhaustion OY Calvin, HA Mustapha, S Afolabi, BS Moriki International Journal of Intellectual Discourse 7 (1), 146-166, 2024 | 7 | 2024 |
| Workforce diversity and employee performance in Telecommunication companies in Nigeria. Can self efficacy accentuate the relationship? AH MUSTAPHA, YC OJELEYE, S AFOLABI FUW- INTERNATIONAL JOURNAL OF MANAGEMENT AND SOCIAL SCIENCES 9 (1), 44-67, 2024 | 7 | 2024 |
| Customer loyalty as mediator on the relationship between social media influencer and purchase intention: a proposed framework HM Abdullahi, YA Otori Int. J. Manag. Soc. Sci. Peace Conflict Stud 3 (3), 2020 | 5 | 2020 |
| SOCIAL MEDIA INFLUENCER AND CUSTOMER IMPULSE BUYING BEHAVIOUR: A STUDY OF MTN NIGERIA HM Abdullahi, I Adedeji, YA Otori LAPAI INTERNATIONAL JOURNAL ADMINISTRATION 3 (3), 147-159, 2020 | 4 | 2020 |
| DIGITAL FINANCIAL LITERACY AND THE PERFORMANCE OF FEMALE ENTREPRENEURS IN NIGERIA YC OJELEYE, AH MUSTAPHA Economics and Management 21 (1), 118-138, 2024 | 3 | 2024 |
| Social Media and Consumer Purchase Intentions in Telecommunication Sector in Nigeria: Moderating Effect of Brand Love. HA Mustapha, YC Ojeleye, Umar, S. Economics and Management 19 (2), 57-74, 2022 | 3* | 2022 |
| Brand Image, Customer Satisfaction and Consumer Purchase Intentions in the Banking Sector of Nigeria: Can Service Quality Strengthen the Relationship? YC OJELEYE, HA MUSTAPHA, S UMAR, M BAKARE Izvestiya Journal of Economics, Management and Informatics 67 (2), 110-124, 2023 | 1 | 2023 |
| THE IMPACT OF CELEBRITY ENDORSEMENT ON CUSTOMER LOYALTY OF TELECOMMUNICATION INDUSTRIES IN NIGERIA HA Mustapha, N Bashir, S Umar, N Abdullahi FUW-International Journal of Management and Social Sciences 7 (1), 15-15, 2022 | 1 | 2022 |
| MARKETING INNOVATIONS AND PERFORMANCE OF INSURANCE COMPANIES IN NIGERIA: MODERATING ROLE OF INSTITUTIONAL SUPPORT YC Ojeleye, HA Mustapha, SA Oyede Milestone: Journal of Strategic Management 4 (2), 83-103, 2024 | | 2024 |
| Human Insecurity and Work Engagement of Nigerian Banking Sector: Mediating Role of Insomnia Y Ojeleye, AH Mustapha INSECURITY, POST-OIL SUBSIDY REMOVAL, AND SUSTAINABLE DEVELOPMENT IN NIGERIA …, 2024 | | 2024 |
| DIGITAL MARKETING AND CUSTOMER TRUST AS PREDICTORS OF CONSUMER BUYING BEHAVIOUR OF SELECTED BANKS IN NIGERIA MH Abdullahi, YC Ojeleye, A Abdullahi Gusau Journal of Entrepreneurship Development 1 (2), 14-14, 2022 | | 2022 |
| Brand Satisfaction and Brand Love: Moderating Effect of Brand Experience of Confectionery Bakeries in Zaria Metropolis. HA MUSTAPHA, N BASHIR, S UMAR, N ABDULLAHI Sokoto Journal of Management 31 (2), 75-90, 2022 | | 2022 |
| Customer Trust and Switching Cost as Determinants of Customer Loyalty in Telecommunication Industry: A Partial Least Square Approach HM Abdullahi, YA Otori International Journal of Accounting, Business and Entrepreneurship (IJABE) 1 …, 2021 | | 2021 |
| RELATIONSHIP MARKETING AND CUSTOMER LOYALTY: EVIDENCE FROM NIGERIAN TELECOMMUNICATION INDUSTRY HM Abdullahi, YA Otori LAPAI JOURNAL OF MANAGEMENT SCIENCE 9 (1), 84-98, 2020 | | 2020 |
| Exploring Leadership Issues and Challenges in the Auto- Mechanic Workshops in Zaria, Nigeria MA Dantsoho, AA Abubakar, N Abdullahi, S Umar, ... Journal of Management Science 1 (1), 362-373, 2020 | | 2020 |
| Relationship between Intangible Resources and SME performance in Nigeria. AA Adamu, MA Dantsoho, AH & Mustapha Kebbi Journal of Business Management 2 (001), 14-22, 2020 | | 2020 |
Ojeleye Yinka CalvinFaculty Member, Department of Business Administration, Ahmadu Bello University Zaria, Kaduna State,在 abu.edu.ng 的电子邮件经过验证
