| B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review R Voola, C Bandyopadhyay, A Voola, S Ray, J Carlson Industrial Marketing Management 101, 12-32, 2022 | 72 | 2022 |
| Social enterprise marketing: review of literature and future research agenda C Bandyopadhyay, S Ray Marketing Intelligence & Planning 38 (1), 121-135, 2020 | 69 | 2020 |
| How are consumer behavior and marketing strategy researchers incorporating the SDGs? A review and opportunities for future research R Voola, C Bandyopadhyay, F Azmat, S Ray, L Nayak Australasian Marketing Journal 30 (2), 119-130, 2022 | 38 | 2022 |
| Finding the sweet spot between ethics and aesthetics: A social entrepreneurial perspective to sustainable fashion brand (Juxta) positioning C Bandyopadhyay, S Ray Journal of global marketing 33 (5), 377-395, 2020 | 38 | 2020 |
| Responsible marketing: can social enterprises show the way? C Bandyopadhyay, S Ray Journal of Nonprofit & Public Sector Marketing 31 (2), 164-183, 2019 | 36 | 2019 |
| Marketing in social enterprises: The role of value creation through relationship marketing C Bandyopadhyay, S Ray Strategic marketing for social enterprises in developing nations, 32-52, 2019 | 12 | 2019 |
| Digital marketing and communication for social enterprises C Bandyopadhyay, S Ray Media Trust in a Digital World: Communication at Crossroads, 251-262, 2019 | 4 | 2019 |
| Walk Alone or Walk Together? A Choice for Doctoral Students C Bandyopadhyay, S Mehta, DQ Director Research World 14, 2017 | 1 | 2017 |
| Musical retail therapy: toward a conceptual framework on the impact of musical elements on consumer mood, attention, and decision-making MW Raja, D Allan, C Bandyopadhyay Marketing Intelligence & Planning, 2024 | | 2024 |
| To Be “Secluded Saints” or to Shake Hands with the “Devils in Disguise”? A Perspective on Social Entrepreneurial Networking C Bandyopadhyay, S Ray Social Entrepreneurs: Mobilisers of Social Change, 157-168, 2022 | | 2022 |
| Challenges for Achieving Sustainable Development: a Social Enterprise Marketing Perspective S Ray, C Bandyopadhyay ANNUAL GSOM EMERGING MARKETS CONFERENCE 2019, 43-47, 2019 | | 2019 |
| Social Entrepreneurship: Exploring the Role of Value Creation through Relationship Marketing S Ray, C Bandyopadhyay GSOM EMERGING MARKETS CONFERENCE 2018, 84-86, 2018 | | 2018 |
| Context and Consumers in Social Enterprise Marketing: Two Sides of the Same Coin? C Bandyopadhyay, S Mehta Available at SSRN 3152005, 2017 | | 2017 |
| Marketing Practices in Social Enterprises: Early evidence from Russia S Ray, Y Aray, A Rucheva, C Bandyopadhyay GSOM Emerging Markets Conference 2017, 309-313, 2017 | | 2017 |
| Tackling Resistance to Social Change through Social Marketing: Some Reflections and its Relevance C Bandyopadhyay, S Mehta Organising Committee, 55, 0 | | |
| How do social enterprises position their brands to stakeholders an inductive study C Bandyopadhyay Bhubaneswar, 0 | | |
| Walking a Tightrope between Business and Sustainable Development: A Social Enterprise Marketing Perspective C Bandyopadhyay, S Ray Handbook of Sustainable Development, 153, 0 | | |
