“This is the destiny, darling”: Relational acts in Chinese management responses to online consumer reviews W Feng, W Ren Discourse, Context & Media 28, 52-59, 2019 | 35 | 2019 |
Impoliteness in negative online consumer reviews: A cross-language and cross-sector comparison W Feng, W Ren Intercultural Pragmatics 17 (1), 1-25, 2020 | 24 | 2020 |
Pragmatist, evangelist, or sensualist? Emotional branding on Sina Weibo DD Wu, W Feng Role of language and corporate communication in Greater China: From academic …, 2015 | 16 | 2015 |
Discursive constructions of corporate identities by Chinese banks on Sina Weibo: An integrated sociolinguistics approach W Feng Springer, 2017 | 14 | 2017 |
State-owned or Otherwise: Dialogic Construction of Corporate Identities by Chinese Banks on Sina Weibo. F Wei, DD WU Intercultural Communication Studies 25 (2), 2016 | 8 | 2016 |
Transcultural brand communication: Disneyland’s social media posts from USA to Hong Kong and Shanghai W Feng, DD Wu, L Yi Discourse & Communication 15 (6), 690-706, 2021 | 7 | 2021 |
大学英语教材中 “中国英语” 特色的建设 冯薇 教育理论与实践. 学科版, 43-45, 2009 | 4 | 2009 |
Discourses of female leaders in postcolonial Hong Kong W Feng, D Wu Discourse, Politics and Women as Global Leaders. Amsterdam: John Benjamins …, 2015 | 3 | 2015 |
Discursive constructions of corporate identities by Chinese banks on Sina Weibo: An integrated sociolinguistics approach W Feng Hong Kong Polytechnic University, 2015 | 1 | 2015 |
Making up or taunting? Positive rapport and negative rapport strategies in response to sharing business Airbnb’s online negative reviews: A cross-linguistic study W Feng, L An Pragmatics and Society 15 (3), 400-424, 2024 | | 2024 |
短视频时代怎样向世界讲好中国故事——李子柒在YouTube平台上的跨文化传播策略研究 冯薇等 传媒, 65-68, 2022 | | 2022 |
中国特色话语的全球本土化传播策略——以国产纪录片《 舌尖上的中国》 的海外发行为例 冯薇 山西大学学报: 哲学社会科学版 41 (4), 81-86, 2018 | | 2018 |
情感品牌传播: 新媒体话语实践的新模式 冯薇, 吴东英 收藏 1, 2017 | | 2017 |
新媒体英文网络语言特征及其教学价值新探 冯薇, 王立非 西安外国语大学学报 25 (2), 80-85, 2017 | | 2017 |
中美期刊广告的文化价值观对比研究 冯薇 山西财经大学, 2011 | | 2011 |
公示语 chinglish 现象的语用失误研究 冯薇 高等财经教育研究, 51-51, 2010 | | 2010 |
广告口号汉译英的基本要求及技巧探讨 冯薇 长治学院学报, 56-58, 2009 | | 2009 |