| The phygital transformation: a systematic review and a research agenda C Mele, TR Spena, M Marzullo, I Di Bernardo Italian Journal of Marketing 2023 (3), 323-349, 2023 | 28 | 2023 |
| A smart tech lever to augment caregivers' touch and foster vulnerable patient engagement and well-being C Mele, M Marzullo, I Di Bernardo, T Russo-Spena, R Massi, ... Journal of Service Theory and Practice 32 (1), 52-74, 2022 | 16 | 2022 |
| AI as a boost for startups companies: Evidence from Italy I Di Bernardo, M Tregua, G Fabio, R Andrea University of South Florida (USF) M3 Publishing 5 (2021), 53, 2021 | 6 | 2021 |
| Serving customers through chatbots: positive and negative effects on customer experience A Ranieri, I Di Bernardo, C Mele Journal of Service Theory and Practice 34 (2), 191-215, 2024 | 3 | 2024 |
| Phygital customer journey: a practice-based approach C Mele, I Di Bernardo, A Ranieri, T Russo Spena Qualitative Market Research: An International Journal, 2024 | 2 | 2024 |
| Emergent understandings of the market C Mele, J Pels, M Spano, I Di Bernardo Italian Journal of Marketing 2023 (1), 1-25, 2023 | 2 | 2023 |
| Social network sites and ageing: roles of facebook to enhance seniors’ well-being I Di Bernardo, A Ruggiero, C Mele Sinergie Italian Journal of Management 40 (3), 83-103, 2022 | 2 | 2022 |
| Moving towards a people-centric smart city I Di Bernardo, S Cosimato, L Carrubbo ITM Web of Conferences 51, 02003, 2023 | 1* | 2023 |
| Minimal robot to foster well-being: the HIRO project I Di Bernardo, M Marzullo, C Mele, TR Spena, SP Russo 2022 IEEE International Conference on Metrology for Extended Reality …, 2022 | 1 | 2022 |
| AI-Based Technologies in the Phygital Care Journey I Di Bernardo, M Marzullo, C Mele, TR Spena Impact of Artificial Intelligence in Business and Society, 212-230, 0 | 1 | |
| From land to table: a sustainable chain towards collaborative consumption A Ranieri, M Tregua, I Di Bernardo Understanding Collaborative Consumption, 168-184, 2024 | | 2024 |
| Progetto di ricerca “HIRO-a minimal design robot-for interactive doll therapy” C Mele, TR Spena, M Marzullo, I Di Bernardo, SP Russo, R Massi, ... European journal of volunteering and community-based projects 1 (1), 185-219, 2024 | | 2024 |
| HCAI-Based Service Provision for an Engaged University C Mele, TR Spena, I Di Bernardo, A Ranieri, M Marzullo Human-Centered AI, 163, 2024 | | 2024 |
| Dealing with Learning Vulnerability: Service Robots to Nudge Student Engagement A Ranieri, I Di Bernardo, C Mele, TR Spena 2023 IEEE International Conference on Metrology for eXtended Reality …, 2023 | | 2023 |
| Phygital: features and shortcomings of an ongoing transformation C Mele, T Russo Spena, M Marzullo, I Di Bernardo Phygital Transformation: Constituents, Challenges and Prospects, 2022 | | 2022 |
| Smart services: A systematic literature review I Di Bernardo, M Marzullo | | 2022 |
| The use of smart technologies to facilitate patient engagement I Di Bernardo, M Marzullo, C Mele, T Russo Spena QUIS17 – The 17th International Research Symposium on Service Excellence in …, 2022 | | 2022 |
| EGI PLUS: un ebook interattivo per studiare economia M Marzullo, F Greco, A Ruggiero, A Ranieri, C Laddaga, I Di Bernardo Paidea, 2021 | | 2021 |
| The Design of Patients’ Experience Along the “Smart” Service Journey: The Role of Conversational Agents A Ranieri, M Marzullo, I Di Bernardo, TR Spena, C Mele Co-Editors, 220, 2021 | | 2021 |
| Startups and Artificial Intelligence: Insights from Italy I Di Bernardo, F Greco Impact of Artificial Intelligence in Business and Society, 134-152, 0 | | |
Cristina MeleProfessor of Service Innovation, University of Naples Federico II在 unina.it 的电子邮件经过验证
Cristina MeleProfessor of Service Innovation, University of Naples Federico II在 unina.it 的电子邮件经过验证
Tiziana Russo SpenaFull Professor of Management在 unina.it 的电子邮件经过验证