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Bistra Vassileva
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引用次数
引用次数
年份
Marketing 4.0: How technologies transform marketing organization
B Vassileva
1752017
Corporate social responsibility–corporate branding relationship: an empirical comparative study
B Vassileva
Management & Marketing-Craiova, 13-28, 2009
252009
Market entry strategies to emerging markets: A conceptual model of turnkey project development
B Vassileva, M Nikolov
Serbian Journal of Management 11 (2), 291-310, 2016
152016
Organizational evolution and strategies for change of Bulgarian firms
B Vassileva
Journal of Organisational Transformation & Social Change 3 (2), 157-172, 2007
122007
Consumer Activities and Reactions to Social Network Marketing.
B Vassileva
Management (18544223) 12 (2), 2017
112017
Service quality measurement: implications for healthcare sector in Bulgaria
B Vassileva, AJ Balloni
International Journal of Auditing Technology 2 (3), 207-228, 2015
112015
Consumer complaint forms: an assessment, evaluation and recommendations for complaint categorization
B Vassileva, P Scoggins
Proceeding of the “International Workshop on consumer complaint forms for …, 2003
92003
Theory and practice of circular economy
T Gallucci, G Lagioia, V Dimitrova, S Marinov, V Amicarelli, B Vassileva, ...
Sofia: Direct Services, 306, 2019
62019
INNOVATION MANAGEMENT AND AGILE STRATEGIES FOR CHANGE
B Vassileva
Proceedings of Joint International Conference MakeLearn TIIM "Managing …, 2016
52016
Responsible AI and Ethical Issues for Businesses and Governments
B Vassileva, M Zwilling
IGI Global, 2020
42020
“3G” Business Model for Marketing 4.0: Implications for Circular Economy
B Vassileva, Y Ivanov
Journal of Emerging Trends in Marketing and Management 1 (1), 124-134, 2017
42017
Hybrid Warfare Simulation-Based Learning: Challenges and Opportunities
B Vassileva, M Zwilling
Information & Security: An International Journal 39 (3), 220-234, 2018
32018
Agile Marketing Strategies: How to Transform the Customer-Brand Dynamics in Services
B Vassileva
Bucharest 2017 204, 2017
32017
Managing Competence-Based Clusters
B Vassileva
FAIMA Business & Management Journal 2 (1), 44, 2014
32014
Cluster branding strategy for Lodz region
B Vassileva
Społeczna Wyższa Szkoła Przedsiębiorczości i Zarządzania, 2009
32009
Digital marketing strategies to redefine retail banking
B Vassileva, H Rafailov
Management 19, 21, 2022
22022
Agricultural trade patterns from the perspective of economic complexity
B Vassileva
Shifting patterns of agricultural trade: The protectionism outbreak and food …, 2021
22021
Marketing Strategies for Responsible Tourism: Challenges and Opportunities
B Vassileva
Journal of Emerging Trends in Marketing and Management 1 (1), 46-56, 2017
22017
Cultivating applied competences through mission-based learning
B Vassileva
Българо-китайски форум „Международни клъстерни политики”. Сборник доклади …, 2015
22015
Developing Cyber Security Competences Through Simulation-Based Learning
BK Vassileva
Research Anthology on Advancements in Cybersecurity Education, 348-360, 2022
12022
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