| Attention trajectories capture utility accumulation and predict brand choice A Martinovici, R Pieters, T Erdem Journal of Marketing Research 60 (4), 625-645, 2023 | 26* | 2023 |
| We don't know what you did last summer. On the importance of transparent reporting of reaction time data pre-processing HD Loenneker, EM Buchanan, A Martinovici, MA Primbs, MM Elsherif, ... cortex 172, 14-37, 2024 | 3 | 2024 |
| The acute effects of stress on dishonesty are moderated by individual differences in moral default SPH Speer, A Martinovici, A Smidts, MAS Boksem Scientific Reports 13 (1), 3984, 2023 | 3* | 2023 |
| Rapid evidence accumulation during brand choice: An eye-tracking analysis R Pieters, T Erdem, A Martinovici ACR North American Advances, 2017 | 1 | 2017 |
| Search in Service of Choice A Krefeld-Schwalb, A Martinovici, JL Orquin, A Aribarg, S Bhatia, T Erdem, ... | | 2024 |
| GitFun: Introduction to git and GitHub A Martinovici http://doi.org/10.17605/OSF.IO/ZMU3K, 2021 | | 2021 |
| How Attention Reveals Why Consumers Choose What When A Martinovici, R Pieters | | 2020 |
| Modeling Moment-to-Moment Utility Accumulation and Brand Choice on Comparison Websites using Eye Tracking A Martinovici, R Pieters, RJA Van Der Lans | | 2016 |
Rik PietersTilburg University在 uvt.nl 的电子邮件经过验证
