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SUCHI AERON
SUCHI AERON
Research Scholar, Indian Institute of Technology, Roorkee
在 bm.iitr.ac.in 的电子邮件经过验证
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引用次数
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Discrete emotions effect on consumer evaluation and behaviour: A contextual perspective and directions for future research
S Aeron, Z Rahman
Journal of Consumer Behaviour 22 (6), 1543-1573, 2023
22023
Navigating Fear in AI-Guided Financial Services Adoption: Role of Self-Efficacy
S Aeron, Z Rahman
21st AIMS International Conference on Management, 2024
2024
Emerging insights into the nature of fear in the marketplace
S Aeron, Z Rahman
2024 AMA Winter Academic Conference 35, 2024
2024
When fear impels innovation-adoption: The moderating role of consumer self-efficacy
S Aeron, Z Rahman
The 18th International Research Symposium on Service Excellence In …, 2023
2023
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