| Increasing competitive environment dynamics and the need of hyper-competition for businesses P Kamkankaew, V Phattarowas, S Khumwongpin, P Limpiaongkhanan, ... International Journal of Sociologies and Anthropologies Science Reviews 2 (5 …, 2022 | 20 | 2022 |
| Reconsidering the mystery of digital marketing strategy in the technological environment: Opportunities and challenges in digital consumer behavior P Kamkankaew, S Sribenjachot, J Wongmahatlek, V Phattarowas, ... International Journal of Sociologies and Anthropologies Science Reviews 2 (4 …, 2022 | 15 | 2022 |
| The Digital Media Education Concept of Business Education for Thailand P Kamkankaew, P Thanitbenjasith, S Sribenjachot, J Wongmahatlek, ... International Journal of Sociologies and Anthropologies Science Reviews 2 (6 …, 2022 | 7 | 2022 |
| A Stakeholder-Oriented Sustainability Brand Management: An Introductory Review P Kamkankaew วารสาร วิชาการ การ ตลาด และ การ จัดการ มหาวิทยาลัย เทคโนโลยี ราช มงคล ธัญบุรี 8 (1 …, 2021 | 7 | 2021 |
| How do firm characteristics, entrepreneurship, competitive environment and corporate brand management impact on corporate performance? A case of Thailand SMEs perspective P Kamkankaew, P Thanitbenjasith, S Sribenjachote International Journal of Applied Business and Economic Research, 15 (26 …, 2017 | 7 | 2017 |
| Enhancing purchase intention through marketing activities and brand equity: An exploration of local brand coffee bar in Thailand U Surikhan, W Panyapan, P Kamkankaew, P Thanitbenjasith, ... Global Journal of Business, Economics and Management: Current Issues 9 (1), 8-15, 2019 | 6 | 2019 |
| How Do Ecological Consumption, Perceived Value, and Satisfaction Affect Destination Loyalty?-A Description After the COVID-19 Pandemic of Thai Tourists in a National Park in … P Kamkankaew, C Meesubthong, S Khumwongpin, W Jeesorn, ... International Journal of Sociologies and Anthropologies Science Reviews 3 (2 …, 2023 | 5 | 2023 |
| THE CONSTRUCTION OF CORPORATE SOCIAL RESPONSIBILITY THROUGH PRODUCTIVELY ORGANIZATIONAL STRUCTURES: A CASE STUDY IN THAI SMEs P Kamkankaew, P Thanitbenjasith, S Sribenjachote Academy of Entrepreneurship Journal 26 (1), 1-7, 2020 | 5 | 2020 |
| The Impact of Disposal Behavior on Business after the COVID-19: A Preliminary Holistic View of Thai Business P Kamkankaew, C Chaunwan, V Phattarowas, P Limpiaongkhanan, ... MUT Journal of Business Administration 18 (2), 26-42, 2021 | 4 | 2021 |
| Decoding, Connecting and Converting Cultural Understanding and Consumer Behavior: The Imperative of Applying Anthropology in Marketing Management P Kamkankaew, C Meesubthong, K Sawang International Journal of Sociologies and Anthropologies Science Reviews 3 (6 …, 2023 | 3 | 2023 |
| How Does The Risk Perception of COVID-19 Affect Thai Consumers' Travel Intention? P KAMKANKAEW, K Charoensok, V Phattarowas, P Limpiaongkhanan, ... Romphruek Journal 39 (2), 11-38, 2021 | 3 | 2021 |
| An Analysis of the Crowdfund Syndicates Sector in Thailand: Exploring the Influence of General and Specialized Human Capital on Fundraising Success for Lead Investors P Kamkankaew, P Thanitbenjasith, V Phattarowa, P Limpiaongkhanan, ... International Journal of Sociologies and Anthropologies Science Reviews 3 (4 …, 2023 | 2 | 2023 |
| Green Business Process Management: The Way to Contribute to Sustainability for Thai Businesses P Kamkankaew, V Phattarowas, P Thanin, W Jeesorn, P Phungjitpraphai International Journal of Sociologies and Anthropologies Science Reviews 3 (3 …, 2023 | 2 | 2023 |
| Preparing for Tomorrow's Challenges: Integrating Future Thinking into Crisis Management in Thai Higher Education. P Thanitbenjasith, P Kamkankaew Online Submission 3 (5), 215-230, 2023 | 2 | 2023 |
| Synergizing Thai Higher Education with Macro-Marketing and Circular Economy Principles: A Paradigm Shift in Marketing Education for Sustainable Societal Progress. P Kamkankaew, P Thanitbenjasith Online Submission 3 (5), 309-322, 2023 | 2 | 2023 |
| Strategic Brand Management for Small Enterprise: a case study on Small Restaurant in Lampang, Thailand P Kamkankaew International Journal of Social Science and Economic Research 2 (4), 3017-3023, 2017 | 2 | 2017 |
| 7. THE ANALYZING OF BRAND EQUITY CONCEPTION IN THAILAND: AN EMPIRICAL STUDY FROM A DOCUMENTARY RESEARCH P KAMKANKAEW วารสาร วิชาการ วิทยาลัย สัน ต พล 2 (1), 68-78, 2016 | 2 | 2016 |
| The Measuring of the Strategical Business Management in the Real Estate Agency Industry in Beijing, China J Zhu, P Kamkankaew, P Thanitbenjasith International Journal of Sociologies and Anthropologies Science Reviews 3 (4 …, 2023 | 1 | 2023 |
| An Investigation into the Satisfaction of Online Requirements for Nanjing Taitong Science and Technology Co., Ltd. Q Yuan, P Kamkankaew, P Thanitbenjasith International Journal of Sociologies and Anthropologies Science Reviews 3 (4 …, 2023 | 1 | 2023 |
| Decoding P Kamkankaew, C Meesubthong, K Sawang Connecting and Converting Cultural, 2023 | 1 | 2023 |
