| Engaging fans on microblog: the synthetic influence of parasocial interaction and source characteristics on celebrity endorsement W Gong, X Li Psychology & Marketing 34 (7), 720-732, 2017 | 335 | 2017 |
| Web page design and graphic use of three US newspapers X Li Journalism & Mass Communication Quarterly 75 (2), 353-365, 1998 | 202 | 1998 |
| Internet newspapers: The making of a mainstream medium X Li Routledge, 2006 | 121* | 2006 |
| Factors influencing the willingness to contribute information to online communities X Li New Media & Society 13 (2), 279-296, 2011 | 104 | 2011 |
| 9/11 attack coverage reveals similarities, differences X Li, R Izard Newspaper Research Journal 24 (1), 204-219, 2003 | 84 | 2003 |
| Stages of a crisis and media frames and functions: US television coverage of the 9/11 incident during the first 24 hours X Li Journal of Broadcasting & Electronic Media 51 (4), 670-687, 2007 | 83 | 2007 |
| Third-person effect, optimistic bias, and sufficiency resource in Internet use X Li Journal of communication 58 (3), 568-587, 2008 | 81 | 2008 |
| Changing work environment of environmental reporters J Detjen, F Fico, X Li, Y Kim Newspaper Research Journal, 21 (1) 21 (1), 2-11, 2000 | 75 | 2000 |
| Effects of mass media exposure and social network site involvement on risk perception of and precautionary behavior toward the haze issue in China WU Xiaohua, LI Xigen International Journal of Communication 11, 3975-3997, 2017 | 62 | 2017 |
| Framing and coverage of same-sex marriage in US newspapers X Li, X Liu The Howard Journal of Communications 21 (1), 72-91, 2010 | 54 | 2010 |
| Media exposure, perceived efficacy, and protective behaviors in a public health emergency LI Xigen International Journal of Communication 12, 2641-2660, 2018 | 50 | 2018 |
| Factors influencing interactivity of Internet newspapers: A content analysis of 106 US Newspapers' Web sites Q Zeng, X Li Internet Newspapers, 139-158, 2013 | 49 | 2013 |
| Internet newspapers' public forum and user involvement X Ye, X Li Internet Newspapers, 243-259, 2013 | 43 | 2013 |
| How TV news covered the crisis: The content of CNN, CBS, ABC, NBC and Fox K Mogensen, L Lindsay, X Li, J Perkins, M Beardsley Communication and Terrorism: Public and Media Responses to 9/11, 101-120, 2002 | 41 | 2002 |
| Web Page Design Affects News Retrieval efficiency.(Statistical Data Included) X Li Newspaper Research Journal 23 (1), 38-49, 2002 | 40 | 2002 |
| Pro-environmental behavior predicted by media exposure, SNS involvement, and cognitive and normative factors Y Liu, X Li Environmental Communication 15 (7), 954-968, 2021 | 32 | 2021 |
| Deterrence effect of four legal and extralegal factors on online copyright infringement X Li, N Nergadze Journal of Computer-Mediated Communication 14 (2), 307-327, 2009 | 30 | 2009 |
| Human Rights in China: A Pawn of a Political Agenda? A Content Analysis of The New York Times (1987-96) X Li, CS Cyr Gazette (Leiden, Netherlands) 60 (6), 531-547, 1998 | 28 | 1998 |
| Microblogging reactions to celebrity endorsement: effects of parasocial relationship and source factors W Gong, X Li Chinese Journal of Communication 12 (2), 185-203, 2019 | 24 | 2019 |
| Innovativeness, personal initiative, news affinity and news utility as predictors of the use of mobile phones as news devices X Li Chinese Journal of Communication 6 (3), 350-373, 2013 | 24 | 2013 |
