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Yi Li
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What drives gift-giving intention in live streaming? The perspectives of emotional attachment and flow experience
Y Li, Y Peng
International Journal of Human–Computer Interaction 37 (14), 1317-1329, 2021
2002021
Influencer marketing: purchase intention and its antecedents
Y Li, Y Peng
Marketing Intelligence & Planning 39 (7), 960-978, 2021
1682021
Virtual gifting and danmaku: What motivates people to interact in game live streaming?
Y Li, Y Guo
Telematics and Informatics 62, 101624, 2021
842021
Effect of customer's perception on service robot acceptance
Y Li, C Wang
International Journal of Consumer Studies 46 (4), 1241-1261, 2022
772022
Customer acceptance of service robots under different service settings
Y Li, C Wang, B Song
Journal of service theory and practice 33 (1), 46-71, 2023
252023
How to calculate privacy: privacy concerns and service robots’ use intention in hospitality
B Song, H Xu, W Hu, Y Li, Y Guo
Current issues in tourism 27 (21), 3401-3417, 2024
112024
How service robots’ human-like appearance impacts consumer trust: a study across diverse cultures and service settings
Y Li, X Zhou, X Jiang, F Fan, B Song
International Journal of Contemporary Hospitality Management, 2024
112024
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