Impact of customers' digital banking adoption on hidden defection: A combined analytical–empirical approach Y Son, HE Kwon, GK Tayi, W Oh Journal of Operations Management 66 (4), 418-440, 2020 | 64 | 2020 |
When loyalty goes mobile: Effects of mobile loyalty apps on purchase, redemption, and competition Y Son, W Oh, SP Han, S Park Information Systems Research 31 (3), 835-847, 2020 | 40 | 2020 |
The Value of Centralized IT in Building Resilience During Crises: Evidence from US Higher Education's Transition to Emergency Remote Teaching. J Park, Y Son, CM Angst MIS Quarterly 47 (1), 451-482, 2023 | 24 | 2023 |
Effectiveness of Integrated Offline-and-Online Promotions in Omnichannel Targeting: A Randomized Field Experiment SY Lee, Y Son, W Oh Journal of Management Information Systems 38 (2), 484-516, 2021 | 22 | 2021 |
Alexa, Buy Me a Movie!: How AI Speakers Reshape Digital Content Consumption and Preference Y Son, W Oh International Conference of Information Systems (ICIS), 2018 | 19 | 2018 |
The adoption and use of mobile application-based reward systems: Implications for offline purchase and mobile commerce Y Son, W Oh, SP Han, S Park 2016 International Conference on Information Systems, ICIS 2016, 2016 | 16 | 2016 |
Leveraging the digital tracing alert in virus fight: The impact of COVID-19 cell broadcast on population movement A Ghose, HA Lee, W Oh, Y Son Information Systems Research 35 (2), 570-589, 2024 | 5 | 2024 |
Gender Mismatch and Bias in People-Centric Operations: Evidence from a Randomized Field Experiment Y Son, A Choi, K Wowak, CM Angst Journal of Operations Management, 1-45, 2023 | 4 | 2023 |
The Voice of Commerce: How Smart Speakers Reshape Digital Content Consumption and Preference Y Son, W Oh, I Im MIS Quarterly 47 (2), 857-874, 2023 | 3 | 2023 |
Causal inference under selection on observables in operations management research: Matching methods and synthetic controls Ö Yılmaz, Y Son, G Shang, HA Arslan Journal of Operations Management, 2022 | 3 | 2022 |
Loyalty Analytics: Predicting Customer Behavior Using Reward Redemption Patterns under Mobile-App Reward Scheme Y Son, D Yim, W Oh International Conference of Information Systems (ICIS), 2017 | 3 | 2017 |
Parking at the Right Spot: Crowdsourcing-Based Promotions for Electric Scooters D Kim, Y Son, W Khern-am-nuai, MC Cohen Available at SSRN, 2024 | | 2024 |
Does Greater Visibility Benefit Minority Businesses? Evidence from an Online Review Platform Y Son, KD Wowak, CM Angst Production and Operations Management, 10591478241243381, 2024 | | 2024 |
Motivating Runners in Real Time: A Field Experiment D Kim, Y Son, W Khern-am-nuai, MC Cohen Available at SSRN, 2024 | | 2024 |
Capitalizing on the Moment: The Strategic Role of Information Disclosure in Online Crowdfunding HK Bhargava, X Qu, Y Son, D Sun Production and Operations Management, 10591478241231915, 2024 | | 2024 |
EXPRESS: Capitalizing on the Moment: the Strategic Role of Information Disclosure in Online Crowdfunding HK Bhargava, X Qu, Y Son, D Sun Production and Operations Management, 10591478241231915, 2024 | | 2024 |
Digitalization of Loyalty: Impacts of Mobile Technology on Reward Redemption and Engagement Level Y Son, W Oh Journal of Management Information Systems 40 (4), 1301-1327, 2023 | | 2023 |
Do Superstars Always Shine? The Economic Impact of Influencer Marketing A Choi, Y Son, YCC Ho, Y Tan The Economic Impact of Influencer Marketing (April 28, 2022), 2022 | | 2022 |
Digital Loyalty Analytics: An Empirical Study of In-App Function Usage and Customer Reward Redemption and Purchase Behavior Y Son, W Oh KMIS International Conference, 84-85, 2019 | | 2019 |