| Does employee-perceived reputation contribute to citizenship behavior? The mediating role of organizational commitment H Fu, Y Li, Y Duan International Journal of Contemporary Hospitality Management 26 (4), 593-609, 2014 | 126 | 2014 |
| Renewal or not? Consumer response to a renewed corporate social responsibility strategy: Evidence from the coffee shop industry Y Li, B Liu, TCTC Huan Tourism Management 72, 170-179, 2019 | 117 | 2019 |
| Tourist inspiration: How the wellness tourism experience inspires tourist engagement M He, B Liu, Y Li Journal of Hospitality & Tourism Research 47 (7), 1115-1135, 2023 | 98 | 2023 |
| Physical attractiveness of service employees and customer engagement in tourism industry S Fang, C Zhang, Y Li Annals of Tourism Research 80, 102756, 2020 | 93 | 2020 |
| Does conspicuous decoration style influence customer's intention to purchase? The moderating effect of CSR practices Y Li, H Fu, SS Huang International Journal of Hospitality Management 51, 19-29, 2015 | 87 | 2015 |
| Is beauty a premium? A study of the physical attractiveness effect in service encounters Y Li, C Zhang, M Laroche Journal of Retailing and Consumer Services 50, 215-225, 2019 | 72 | 2019 |
| Customer empowerment to co-create service designs and delivery: Scale development and validation C Prentice, XY Han, YQ Li Services Marketing Quarterly 37 (1), 36-51, 2016 | 61 | 2016 |
| Attracting athletes to small-scale sports events using motivational decision-making factors A Fotiadis, L Xie, Y Li, TCTC Huan Journal of Business Research 69 (11), 5467-5472, 2016 | 53 | 2016 |
| Consumer response to discontinuation of corporate social responsibility activities of hotels Y Li, S Fang, TCTC Huan International Journal of Hospitality Management 64, 41-50, 2017 | 50 | 2017 |
| Customers’ self-image congruity and brand preference: A moderated mediation model of self-brand connection and self-motivation Y Li, C Zhang, L Shelby, TC Huan Journal of Product & Brand Management 31 (5), 798-807, 2022 | 48 | 2022 |
| Can beauty save service failures? The role of recovery employees’ physical attractiveness in the tourism industry Y Li, C Zhang, S Fang Journal of Business Research 141, 100-110, 2022 | 46 | 2022 |
| News information and tour guide occupational stigma: Insights from the stereotype content model Y Li, B Liu, R Zhang, TC Huan Tourism Management Perspectives 35, 100711, 2020 | 45 | 2020 |
| Opportunity and necessity entrepreneurship in the hospitality sector: Examining the institutional environment influences Y Li, SS Huang, L Song Tourism Management Perspectives 34, 100665, 2020 | 41 | 2020 |
| Tourism service providers’ physical attractiveness and customers’ service quality evaluation: is warmth or competence more important? Y Li, B Liu, P Chen, TC Huan Tourism Review 76 (6), 1260-1278, 2021 | 38 | 2021 |
| Why small tourism enterprises behave responsibly: Using job embeddedness and place attachment to predict corporate social responsibility activities T Wen, Q Zhang, Y Li Current Issues in Tourism 24 (10), 1435-1450, 2021 | 36 | 2021 |
| Does being beautiful always help? Contingency effects of physical attractiveness of the service providers on customer response Y Li, L Xie, T Gao, X Guan Journal of Services Marketing 33 (3), 356-368, 2019 | 36 | 2019 |
| The influence of tour guides’ service quality on tourists' tour guide stigma judgment: An asian perspective Y Li, Y Song, M Wang, TCTC Huan Journal of Hospitality and Tourism Management 48, 551-560, 2021 | 34 | 2021 |
| Beauty premium or beauty penalty in sharing accommodation situations based on lay theories Y Li, L Peng, S Ma, X Zhou International Journal of Contemporary Hospitality Management 34 (3), 929-950, 2022 | 30 | 2022 |
| Triad theory of hotel managerial leadership, employee brand-building behavior, and guest images of luxury-hotel brands L Xie, Y Li, SH Chen, TC Huan International Journal of Contemporary Hospitality Management 28 (9), 1826-1847, 2016 | 28 | 2016 |
| Redemption of travelers’ spoiled identity in a time of health crisis: The role of empathy and social distance M He, B Liu, Y Li Journal of Hospitality and Tourism Management 47, 262-272, 2021 | 23 | 2021 |
