Inclusivity and empowerment—Grow and let grow S Arora, A Patro Global Business and Organizational Excellence 41 (1), 21-30, 2021 | 17 | 2021 |
Using experiential marketing to sell off‐road vehicles in India: The Polaris way S Arora, R Chatterjee Global Business and Organizational Excellence 36 (5), 20-25, 2017 | 9 | 2017 |
Digital sensory marketing factors affecting customers’ intentions to continue organic online purchases during COVID in India R Kumra, S Arora FIIB Business Review, 23197145221105674, 2022 | 6 | 2022 |
Intensifying export performance through planned capacity building: A study of the Indian apparel sector S Arora, S Mittal Journal of Global Fashion Marketing 2 (1), 20-27, 2011 | 6 | 2011 |
Global textile apparel industry fortunes to depend on 5 major trends S Arora, V Pargain Textile Magazine. Retrieved from http://www. indiantextilemagazine. in …, 2017 | 5 | 2017 |
Strategically flexible capacity building driving emerging markets internationalization S Arora, M Sagar Flexible Work Organizations: The Challenges of Capacity Building in Asia …, 2016 | 3 | 2016 |
Research and innovation in teaching pedagogy for emerging markets S Arora Advances in Management Research, 279-289, 2019 | 2 | 2019 |
Micromax Informatics Ltd: Marketing strategy for emerging markets S Arora Emerald Emerging Markets Case Studies 5 (5), 1-22, 2015 | 2 | 2015 |
PRISM philosophy: empowering women in COVID times! S Arora The Case For Women, 1-23, 2021 | 1 | 2021 |
Becoming a multinational desi: The entrepreneurial growth of Radico S Arora, A Patro Global Business and Organizational Excellence 39 (1), 21-28, 2019 | 1 | 2019 |
Polaris India: riding ahead in an alternative market S Arora Emerald Emerging Markets Case Studies 7 (4), 1-25, 2017 | 1 | 2017 |
Dimensions of internationalization in apparel and clothing industry S Mittal, S Arora Management and Labour Studies 39 (3), 340-348, 2014 | 1 | 2014 |
The rise of surface mobility in India SAC Kohli Disruptive Technologies in International Business, 61-73, 2023 | | 2023 |
The Rise of Surface Mobility in India S Arora, C Kohli Disruptive Technologies in International Business: Challenges and …, 2023 | | 2023 |
TRIVIA’s social media effectiveness S Arora Emerald Emerging Markets Case Studies 12 (1), 1-27, 2022 | | 2022 |
20 Research and Innovation S Arora Advances in Management Research: Innovation and Technology, 279, 2019 | | 2019 |
Polaris India International: moving boundaries S Arora Emerald Emerging Markets Case Studies 8 (4), 1-28, 2018 | | 2018 |
A capacity-building framework for the internationalization of firms from emerging economies S Arora Research Handbook on Export Marketing, 231-245, 2014 | | 2014 |
A Suitable Measure for Internationalisation S Mittal, S Arora, YP Gupta LISTENING TO CONSUMERS OF EMERGING MARKETS, 284, 2014 | | 2014 |
Capacity Building as the New Engine of Growth for Indian Exporters S Arora, S Mittal Foreign Trade Review 45 (2), 38-62, 2010 | | 2010 |