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Hasna Rizki Mardhiana
Hasna Rizki Mardhiana
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Analysis of factors influencing purchase decisions. Perception study within the former insurance policy holders of jiwasraya who agreed to proceed with policy restructuring …
HR Mardhiana, WA Rahayu
International Journal of Current Science Research and Review 5 (07), 2550-2567, 2022
62022
Investigating Brand Awareness, Brand Image, and Perceived Quality on Customer Loyalty
A Nadjwa, D Srivania, HR Mardhiana
Jurnal Bisnis Mahasiswa 4 (4), 531-547, 2024
2024
GEN Z’S IMPULSE BUYING BEHAVIOR OF SHOPPING THROUGH LIVE-STREAMING SOCIAL COMMERCE PLATFORMS:: Investigating the Role of Parasocial Interaction and Social Commerce Emotional …
HR Mardhiana
Srawung: Journal of Social Sciences and Humanities, 29-50, 2024
2024
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