| Customer retention and cross-buying in the banking industry: An integration of service attributes, satisfaction and trust TC Liu, LW Wu Journal of financial services marketing 12 (2), 132-145, 2007 | 278 | 2007 |
| Satisfaction, inertia, and customer loyalty in the varying levels of the zone of tolerance and alternative attractiveness LW Wu Journal of Services Marketing 25 (5), 310-322, 2011 | 234 | 2011 |
| Customer loyalty and the role of relationship length CY Wang, LW Wu Managing Service Quality: An International Journal 22 (1), 58-74, 2012 | 201 | 2012 |
| Knowledge sharing and knowledge effectiveness: learning orientation and co-production in the contingency model of tacit knowledge LW Wu, JR Lin Journal of Business & Industrial Marketing 28 (8), 672-686, 2013 | 108 | 2013 |
| Beyond satisfaction: The relative importance of locational convenience, interpersonal relationships, and commitment across service types LW Wu Managing Service Quality: An International Journal 21 (3), 240-263, 2011 | 101 | 2011 |
| Moderators of the negativity effect: Commitment, identification, and consumer sensitivity to corporate social performance TC Liu, CY Wang, LW Wu Psychology & Marketing 27 (1), 54-70, 2010 | 85 | 2010 |
| Reference effects on revisit intention: Involvement as a moderator CY Wang, LW Wu Journal of Travel & Tourism Marketing 28 (8), 817-827, 2011 | 71 | 2011 |
| Satisfaction and zone of tolerance: the moderating roles of elaboration and loyalty programs LW Wu, CY Wang Managing Service Quality: An International Journal 22 (1), 38-57, 2012 | 70 | 2012 |
| Influencers on social media as references: Understanding the importance of parasocial relationships BC Su, LW Wu, YYC Chang, RH Hong Sustainability 13 (19), 10919, 2021 | 63 | 2021 |
| Inertia: spurious loyalty or action loyalty? LW Wu Asia Pacific Management Review 16 (1), 2011 | 57 | 2011 |
| Managing innovation through co-production in interfirm partnering LW Wu, Y Lii, CY Wang Journal of Business Research 68 (11), 2248-2253, 2015 | 45 | 2015 |
| Quality dimensions in online communities influence purchase intentions CY Wang, HC Lee, LW Wu, CC Liu Management Decision 55 (9), 1984-1998, 2017 | 44 | 2017 |
| Cross-buying evaluations in the retail banking industry TC Liu, LW Wu The Service Industries Journal 29 (7), 903-922, 2009 | 38 | 2009 |
| Relationship quality and cross-buying in varying levels of category similarity and complexity TC Liu, LW Wu total quality management 19 (5), 493-511, 2008 | 32 | 2008 |
| The bright side and dark side of co-production: A dyadic analysis LW Wu Management Decision 55 (3), 614-631, 2017 | 24 | 2017 |
| The opportunity and challenge of trust and decision-making uncertainty: Managing co-production in value co-creation LW Wu, CY Wang, E Rouyer International Journal of Bank Marketing 38 (1), 199-218, 2020 | 22 | 2020 |
| The mediating effect of herd behavior and brand attitude towards the impact of spokesman credibility, source fit, and online word-of-mouth on purchase intention BC Su, LW Wu, H Lin, CA Lin Sustainability 15 (1), 888, 2023 | 19 | 2023 |
| Purchase intention toward the extension and parent brand: the role of brand commitment CY Wang, LW Wu, CY Lin, RJ Chen Journal of Economics and Management 13 (1), 83-103, 2017 | 17 | 2017 |
| Mobile payment in omnichannel retailing: dynamics between trust and loyalty transfer processes LW Wu, YC Tang Internet research 32 (6), 1783-1805, 2022 | 11 | 2022 |
| Co-production and the roles of dependence and service importance CY Wang, HC Lee, LW Wu Asia Pacific Management Review 20 (3), 148-155, 2015 | 11 | 2015 |
Lin Jwu-Rong (林灼榮)Tunghai University, Taiwan在 thu.edu.tw 的电子邮件经过验证
Lin Jwu-Rong (林灼榮)Tunghai University, Taiwan在 thu.edu.tw 的电子邮件经过验证