Managerial skills and performance in small businesses: the mediating role of organizational climate G Mehralian, M Peikanpour, M Rangchian, H Aghakhani Journal of Asia Business Studies 14 (3), 361-377, 2020 | 66 | 2020 |
Enhancing digital entertainment through personalization: The evolving role of product placements V Trifts, H Aghakhani Journal of Marketing Communications 25 (6), 607-625, 2019 | 21 | 2019 |
Can two negatives make a positive? Social exclusion prevents carryover effects from deceptive advertising H Aghakhani, KJ Main Journal of Retailing and Consumer Services 47, 206-214, 2019 | 21 | 2019 |
When partners divorce: understanding consumers’ reactions to partnership termination in cause-related marketing programs H Aghakhani, SW Carvalho, PH Cunningham Leveraged Marketing Communications, 104-126, 2021 | 20 | 2021 |
Corporate social responsibility and customer loyalty during the Covid-19 pandemic: evidence from pharmacy practice S Abbasi, H Aghakhani, S Azizi, M Peikanpour, G Mehralian Social Responsibility Journal 19 (2), 249-263, 2023 | 13 | 2023 |
Change it Up: Inactivity and Repetitive Activity Reduce Creative Thinking K Main, H Aghakhani, AA Labroo, NS Greidanus Journal of Creative Behavior, 1-12, 2018 | 11 | 2018 |
When does money priming affect helping behavior? H Aghakhani, M Akhgari, K Main Australasian marketing journal 27 (1), 32-40, 2019 | 9 | 2019 |
The Impact of Social Exclusion and Permeability on Consumers’ Responses towards Advertising H Aghakhani, KJ Main Advances in Advertising Research IX: Power to Consumers, 317-327, 2018 | 3 | 2018 |
When partners divorce: Understanding the potential downside of cause-related marketing programs H Aghakhani, SW Carvalho, PH Cunningham Global Marketing Conference, 1076-1076, 2018 | 2 | 2018 |
Make Cause-Related Marketing Messages About Your Customers, Not the Brand: How High-Integrity Brands Can Reduce Perceived Bragging about Charitable Donations JF McManus, SW Carvalho, H Aghakhani Journal of Advertising Research 64 (4), 501-514, 2024 | | 2024 |
Gender-Neutral Pronouns and Consumers’ Microaggressions Towards “Them” T Nishat, H Aghakhani Advances in Advertising Research XIV: Harder, Better, Faster, Stronger …, 2024 | | 2024 |
How does Organizational Climate work in small businesses? G Mehralian, H Aghakhani, M Peikanpour, M Akhgari Academy of Management Proceedings 2018 (1), 12662, 2018 | | 2018 |
How social exclusion prevents carryover effects of deception H Aghakhani | | 2014 |
Weight Loss at the Cost of Safety is OK for Women: Thin Female Norm and Perceptions of Weight Loss Products Using Before and After Appeals F Wan, H Aghakhani, K Main, A Chattopadhyay Advances in Consumer Research 42, 724-725, 2014 | | 2014 |
Get Rid of Your Pennies If You’Re Looking For Relaxation: the Role of Money in Psychological Tension M Akhgari, H Aghakhani, K Main ACR North American Advances, 2013 | | 2013 |
Who Cares If It Is Deceptive, I Like It: the Effect of Social Exclusion on Advertising Deception H Aghakhani, K Main ACR North American Advances, 2012 | | 2012 |
Can I Pay More?: the Moderating Effect of Gender and Self-Esteem Following Consumer Rejection H Aghakhani, K Main, F Wan ACR North American Advances, 2011 | | 2011 |
You’Re Shady: the Effect of Pupil Obscuration on Consumers’ Perceived Trust H Aghakhani, K Main, N Turner ACR North American Advances, 2011 | | 2011 |