Celebrity endorsement and consumer buying intention with relation to the Television advertisement for perfumes R Priyankara, S Weerasiri, R Dissanayaka, M Jinadasa Management Studies 5 (2), 128-148, 2017 | 120 | 2017 |
Review On Advertising Creativity, Brand Personality And Celebrity Personality M JINADASA, RP PERERA, DMR Dissanayake, R WEERAKOON Journal of Critical Reviews 7 (14), 2511-2520, 2020 | 3 | 2020 |
Mapping and some aspect of Lesbian, Gay, Bisexual and Transgender (LGBT) in Sri Lanka M Jinadasa, RP Perera, DMR Dissanayake, D Kuruwita International Journal of Future Generation Communication and Networking 13 …, 2020 | 3 | 2020 |
Influence of Advertising Creativity on the Relationship between Celebrity Personality and Brand Personality M Jinadasa, RP Perera, DMR Dissanayake, R Weerakoon Solid State Technology, 2442-2467, 2020 | 1 | 2020 |
How Young Men Establish Their Same-Sexual Relationships through Digital Contexts, Mutual Understanding and Emerging Networks of Digital Intimacy M Jinadasa, R Priyankara International Postgraduate Research Conference 2019, Faculty of Graduate …, 2019 | | 2019 |
As a soft power skill how personal image is build up on cultural heritage in Sri Lankan male modelling industry M Jinadasa, R Priyankara Centre for Heritage Studies, University of Kelaniya, Kelaniya, Sri Lanka., 2019 | | 2019 |
Public Relation; Young Men’s Public Organization A Theoretical Explanation on How Young Men Establish Mutual Understanding Within Them and Create Reputation Among Other Publics … M Jinadasa, RP Perera, P Udovita | | |
Conceptual Review: Research Epistemologies for Business Research M Jinadasa, R Priyankara | | |