| Antecedents of participation in online brand communities and their purchasing behavior consequences AA Mahrous, AK Abdelmaaboud Service Business 11, 229-251, 2017 | 70 | 2017 |
| The influence of student-university identification on student’s advocacy intentions: The role of student satisfaction and student trust AK Abdelmaaboud, AIP Peña, AA Mahrous Journal of Marketing for Higher Education 31 (2), 197-219, 2021 | 59 | 2021 |
| Antecedents of virtual communities participation and their purchasing behavior consequence AA Mahrous, A Kotb Proceedings of the 4th Conference of the International Network of Business …, 2014 | 17 | 2014 |
| Antecedents and consequences of university brand identification A Kotb Mohamed Abdelmaaboud Universidad de Granada, 2021 | 2 | 2021 |
| Unveiling the path to university students' advocacy intention: exploring the intriguing gender moderation AK Abdelmaaboud, AI Polo Peña, AA Mahrous Journal of Humanities and Applied Social Sciences, 2024 | 1 | 2024 |
| Unveiling the path to university students' advocacy intention: exploring the intriguing gender moderation A Kotb Mohamed Abdelmaaboud, AI Polo Peña, A Abdelrahman Mahrous Emerald, 2024 | | 2024 |
| The influence of student-university identification on student’s advocacy intentions: The role of student satisfaction and student trust A Kotb Mohamed Abdelmaaboud, AI Polo Peña, A Abdelrahman Mahrous Taylor & Francis, 2021 | | 2021 |
| Antecedents of University students' advocacy intention: the moderating effect of the gender. WK Abdelhamid K. Abdelmaaboud, Ana Isabel Polo Peña, Abeer A. Mahrous XXXI Congreso de Marketing AEMARK, Cáceres, Spain, 11-13 September 2019, 384, 2019 | | 2019 |
| Abeer A. Mahrous & Abdelhamid K Abdelmaaboud | | |
Abeer A. MahrousProfessor of Marketing, Faculty of Commerce, Cairo University, Egypt在 foc.cu.edu.eg 的电子邮件经过验证
