Jasper David Brüns 个人学术档案

202320243 16

Martin MeißnerProfessor of Marketing, Technical University of Munich在 tum.de 的电子邮件经过验证

Jasper David Brüns

其他姓名Jasper David Bruens

Technical University of Munich, School of Management, Center for Digital Transformation

在 tum.de 的电子邮件经过验证


标题按引用次数排序按年份排序按标题排序	引用次数引用次数	年份
Show me that you are advertising: Visual salience of products attenuates detrimental effects of persuasion knowledge activation in influencer advertising JD Brüns, M Meißner Computers in Human Behavior 148, 107891, 2023	11	2023
Do you create your content yourself? Using generative artificial intelligence for social media content creation diminishes perceived brand authenticity JD Brüns, M Meißner Journal of Retailing and Consumer Services 79, 103790, 2024	9	2024

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