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Xiaoye Chen
Xiaoye Chen
在 noctrl.edu 的电子邮件经过验证
标题
引用次数
引用次数
年份
CSR types and the moderating role of corporate competence
X Chen, R Huang, Z Yang, L Dube
European Journal of Marketing 52 (7/8), 1358-1386, 2018
862018
The impact of diverse corporate social responsibility practices on consumer product evaluations
X Chen, R Huang
Journal of Product & Brand Management 27 (6), 701-715, 2018
382018
BRAND EXPERIENCE, FLOW AND BRAND APP LOYALTY: EXAMINING CONSUMER DECISION MAKING WITHIN BRANDED MOBILE APPS.
DN Smith, X Chen
Marketing Management Journal 28 (2), 2018
272018
Social Alliances: Moving Beyond Corporate Social Responsibility to Private–Public Partnerships
X Chen, KJ Moore, L Renaud
Obesity Prevention, 661-671, 2010
52010
Bridging Corporate Social Responsibility and Consumers' Corporate Brand Evaluations-Understanding Consumers' Psychological Processes
X Chen
Journal of Research for Consumers, 1, 2016
22016
2.1 Effects of Social Alliances on Corporate and Brand Equity1: Comparisons with Philanthropic and Promotional CSR
X Chen, KJ Moore, L Renaud, L Dubé
© groupe de recherche médias et santé-www. grms. uqam. ca, 75, 2010
22010
From corporate social responsibility to social alliances: a case of childhood obesity prevention
X Chen, KJ Moore, L Renaud, L Dubé
Médias et le façonnement des normes en matière de santé, 79-92, 2007
12007
The effect of CEOs’ being the only children in the family on their CSR engagement
R Huang, G Yang, X Chen, Y Chen
Society and Business Review 19 (2), 286-315, 2024
2024
Corporate Associations and Consumer Product Evaluations–A Comparison between Value-creating CSR and Conventional CSR
X Chen, R Huang, L Dube
Annals of the Society for Marketing Advances Volume 2, 94, 2013
2013
The Many Shades of Csr–the Interplay of Ca and Csr Associations
X Chen, R Huang, L Dube
ACR North American Advances, 2013
2013
Understanding the many shades of corporate social responsibility-corporate and brand evaluations
X Chen
McGill University, 2012
2012
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