Market orientation: A meta-analytic review and assessment of its antecedents and impact on performance AH Kirca, S Jayachandran, WO Bearden Journal of marketing 69 (2), 24-41, 2005 | 3346 | 2005 |
Firm innovativeness and its performance outcomes: A meta-analytic review and theoretical integration G Rubera, AH Kirca Journal of marketing 76 (3), 130-147, 2012 | 1070 | 2012 |
Firm-specific assets, multinationality, and financial performance: A meta-analytic review and theoretical integration AH Kirca, GTM Hult, K Roth, ST Cavusgil, MZ Perryy, MB Akdeniz, ... Academy of management journal 54 (1), 47-72, 2011 | 384 | 2011 |
A multilevel examination of the drivers of firm multinationality: A meta-analysis AH Kirca, GTM Hult, S Deligonul, MZ Perryy, ST Cavusgil Journal of Management 38 (2), 502-530, 2012 | 180 | 2012 |
You gotta serve somebody: the effects of firm innovation on customer satisfaction and firm value G Rubera, AH Kirca Journal of the Academy of Marketing Science 45, 741-761, 2017 | 126 | 2017 |
The role of context in the multinationality‐performance relationship: A meta‐analytic review AH Kirca, K Roth, GTM Hult, ST Cavusgil Global Strategy Journal 2 (2), 108-121, 2012 | 107 | 2012 |
A self-determination theory-based meta-analysis on the differential effects of intrinsic and extrinsic motivation on salesperson performance V Good, DE Hughes, AH Kirca, S McGrath Journal of the Academy of Marketing Science 50 (3), 586-614, 2022 | 100 | 2022 |
The effects of national culture on market orientation: Conceptual framework and research propositions AH Kirca, ST Cavusgil, GTM Hult International Business Review 18 (2), 111-118, 2009 | 75 | 2009 |
An empirical analysis and extension of internalization theory in emerging markets: The role of firm-specific assets and asset dispersion in the multinationality-performance … AH Kirca, WD Fernandez, SK Kundu Journal of World Business 51 (4), 628-640, 2016 | 72 | 2016 |
The use of meta-analysis in international business research: Its current status and suggestions for better practice AH Kirca, A Yaprak International Business Review 19 (3), 306-314, 2010 | 72 | 2010 |
The effects of market orientation on subsidiary performance: Empirical evidence from MNCs in Turkey AH Kirca Journal of World Business 46 (4), 447-454, 2011 | 67 | 2011 |
Implementation of market orientation in the subsidiaries of global companies: The role of institutional factors AH Kirca, WO Bearden, K Roth Journal of the Academy of Marketing Science 39, 683-699, 2011 | 64 | 2011 |
Intra‐organizational factors and market orientation: effects of national culture AH Kirca, GTM Hult International Marketing Review 26 (6), 633-650, 2009 | 51 | 2009 |
Research synthesis connecting trends in architecture, engineering, and construction project partnering AE Sparkling, S Mollaoglu, A Kirca Journal of Management in Engineering 33 (1), 04016033, 2017 | 50 | 2017 |
The interactive effects of product and brand portfolio strategies on brand performance: Longitudinal evidence from the US automotive industry AH Kirca, P Randhawa, MB Talay, MB Akdeniz International Journal of Research in Marketing 37 (2), 421-439, 2020 | 46 | 2020 |
Business‐to‐business marketing and globalization: two of a kind P Matthyssens, AH Kirca, S Pace International Marketing Review 25 (5), 481-486, 2008 | 35 | 2008 |
Forms of market orientation and firm performance: A complementary approach AH Kirca, WO Bearden, GTM Hult AMS review 1, 145-153, 2011 | 32 | 2011 |
When do the stock market returns to new product preannouncements predict product performance? Empirical evidence from the US automotive industry MB Talay, MB Akdeniz, AH Kirca Journal of the Academy of Marketing Science 45, 513-533, 2017 | 30 | 2017 |
The impact of mode of operation on sales performance in international services AH Kirca Journal of Services Marketing 19 (1), 39-46, 2005 | 29 | 2005 |
The effects of retail banner standardization on the performance of global retailers P Nath, AH Kirca, S Kim, TL Andras Journal of Retailing 95 (3), 30-46, 2019 | 20 | 2019 |