Brand love, brand loyalty, and word of mouth: A case of Airasia S Niyomsart, A Khamwon Niyomsart, S., & Khamwon, A.(2015, October, 19-22). Brand Love, Brand …, 2015 | 76 | 2015 |
How to convert Millennial consumers to brand evangelists through social media micro-influencers K Pornsrimate, A Khamwon Innovative Marketing 17 (2), 2021 | 34 | 2021 |
Does halal product availability and accessibility enhanced halal awareness and intention to purchase halal packaged food products: Malaysia and Thailand's halal industry … H Shaari, N Ahmad, S Md Salleh, SS Mohd Mokhtar, RZ Yusoff, ... International Journal of Supply Chain Management, 2020 | 18 | 2020 |
Market orientation and business performance in the veterinary care industry: An empirical analysis A Khamwon, M Speece BU Academic Review, 4 (1), 1 10, 2005 | 15 | 2005 |
Brand coolness, brand engagement and brand equity of luxury brand A Khamwon, U Kularbkaew Asian Journal of Research in Business and Management 3 (3), 1-7, 2021 | 13 | 2021 |
Building brand evangelism through social media micro-influencers: A case study of cosmetic industry in Thailand K Pornsrimate, A Khamwon International Journal of Social Science Research 2 (3), 84-99, 2020 | 10 | 2020 |
Brand innovation, brand trust, and brand loyalty of e-marketplace in Thailand A Khamwon, P Pattanajak International Journal of Business and Technology Management 3 (3), 29-35, 2021 | 9 | 2021 |
Brand experience, brand love, and brand advocacy: A case of premium smartphone A Khamwon, P Masri International Journal of Technology Management and Information System 2 (3 …, 2020 | 9 | 2020 |
Brand leadership, brand trust, and brand loyalty of fashion brand in E-marketplace A Khamwon, W Sorataworn Asian Journal of Research in Business and Management 3 (3), 8-14, 2021 | 8 | 2021 |
brand tribalism, brand relationships, and halal brand equity: a study in Muslim consumers M Hayeemad, P Jaroenwanit, A Khamwon The Macrotheme Review 4 (2), 90-101, 2015 | 8 | 2015 |
Export marketing resources and their performance implications: A framework and empirical analysis A Khamwon Open Access Te Herenga Waka-Victoria University of Wellington, 2012 | 8 | 2012 |
Brand experience, brand tribalism and brand advocacy A Khamwon, K Pongsuraton International Journal of Social Science Research 2 (3), 77-83, 2020 | 7 | 2020 |
Consumer purchase intention on halal packaged food products: does halal logo and ingredients matter? H Shaari, N Ahmad, S Md Salleh, SS Mohd Mokhtar, RZ Yusoff, ... Journal of Islamic, Social, Economics and Development (JISED) 4 (23), 78-86, 2019 | 7 | 2019 |
Destination brand experience, satisfaction, and behavioral intention: Evidence from Mice Khon Kaen S Wongpan, A Khamwon Conference of the International Journal of Arts & Sciences, CD-ROM. ISSN …, 1943 | 7 | 1943 |
Brand awareness, online customer experience, brand engagement, and brand advocacy: a case of online travel agencies A Khamwon, M Nantasuk International Journal of Business and Economy 2 (3), 1-8, 2020 | 5 | 2020 |
Brand Experience, Brand Tribalism and, Brand Loyalty: A Case of Amway Business Owners in Thailand A Khamwon, O Kamkliang Journal of Business Administration 41 (157), 21-38, 2018 | 5 | 2018 |
The antecedents and consequence of brand coolness: a case of millennial consumers toward fashion clothing brands J Napalai, A Khamwon Uncertain Supply Chain Management 11 (2), 513-522, 2023 | 4 | 2023 |
Antecedents of brand advocacy in online food delivery services: An empirical investigation O Kumgliang, A Khamwon Innovative Marketing 18 (3), 2022 | 4 | 2022 |
The antecedents and consequence of brand innovation of online food delivery C Saewanee, A Khamwon Uncertain Supply Chain Management 10, 833-844, 2022 | 4 | 2022 |
Self-congruence, emotional brand attachment, brand love, and brand advocacy: A case of fashion brands N Laophon, A Khamwon International Journal of Management and Applied Science, 2018 | 4 | 2018 |