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Dr. Abul Kalam
Dr. Abul Kalam
Professor in Marketing, HSTU, Dinajpur, Bangladesh
在 hstu.ac.bd 的电子邮件经过验证
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引用次数
引用次数
年份
The influence of service quality and price on customer satisfaction: An empirical study on restaurant services in Khulna division
A Rahman, A Kalam, M Rahman, M Abdullah
Research Journal of Finance and Accounting 3 (4), 8-15, 2012
542012
Packaging factors determining consumer buying decision
M Abdullah, A Kalam, SM Akterujjaman
International Journal of Humanities and Management Sciences (IJHMS) Volume 1, 2013
522013
Synthesis of benzimidazole-based 1, 3, 4-oxadiazole-1, 2, 3-triazole conjugates as glycogen synthase kinase-3β inhibitors with antidepressant activity in in vivo models
MA Tantray, I Khan, H Hamid, MS Alam, A Dhulap, A Kalam
RSC advances 6 (49), 43345-43355, 2016
452016
Synthesis of pyrimidin-4-one-1, 2, 3-triazole conjugates as glycogen synthase kinase-3β inhibitors with anti-depressant activity
I Khan, MA Tantray, H Hamid, MS Alam, A Kalam, F Hussain, A Dhulap
Bioorganic Chemistry 68, 41-55, 2016
242016
Student motivations for social media use and their effects on academic performance-a meditational approach in emerging market
A Kalam, CL Goi, YY Tiong
Interactive Technology and Smart Education 20 (3), 313-334, 2023
132023
Measuring Service Gap of Higher Education in Bangladesh: A comparative study between Public University and Private University
HCM Abul Kalam
IOSR Journal of Business and Management (IOSR-JBM) 19 (Issue 11), PP 49-55, 2017
132017
SMS Advertising and its Relationship with Customer Purchase Intention of Value Added Services
MMUSMSJ Md. Jamal. Uddin,Abul Kalam
lobal Journal of Management and Business Research: E Marketing 19 (6), 45-51, 2019
11*2019
Celebrity endorsers and social media influencers for leveraging consumer advocacy and relationship intentions–a multivariate mediation analysis
A Kalam, CL Goi, YY Tiong
Marketing Intelligence & Planning 42 (1), 84-119, 2024
52024
The power of live-streaming in consumers’ purchasing decision
MA Hossain, A Kalam, M Nuruzzaman, M Kim
SAGE Open 13 (4), 21582440231197903, 2023
52023
Customer Satisfaction Mobile Phone Services: An Empirical Study on Grameen Phone (GP) and Banglalink (BL) in Bangladesh
AN Haque, A Kalam
International Business Management 5 (3), 140-150, 2011
42011
The role of social media in tourism development: a multimodal mediation analysis of an emerging economy.
A Kalam, MA Hossain, K MinHo, MR Beg, SR Nikhat
22022
New Normal and Business Sustainability in the Age of Global pandemic
MK Abul Kalam, Md. Alamgir Hossain, Nusrat Jahan
Asia-Pacific Journal of Business (https://imr.kangwon.ac.kr/board/main.asp …, 2021
2*2021
APPLICATION OF MARKETING APPROACHES TO THE SEED MARKETING IN BANGLADESH: A STUDY ON DINAJPUR DISTRICT
A Kalam
Journal of Science and Technology 14, 35-41, 2016
22016
Present status and nature of user of debit card in Bangladesh
A Kalam, M Jamaluddin, M Nawsher Oan
Bangladesh Research Publications Journal 6 (3), 291-304, 2012
22012
Remodeling consumer brand choice behavior: The effects of social media influences and celebrity endorsement
A Kalam, GC Lee, TY Ying
MATEC Web of Conferences 377, 02004, 2023
12023
An integrated model of destination advocacy and its direct and mediating effects on destination revisit intention
MN Md. Alamgir Hossain, Abul Kalam , Md. Shakhawat Hossain, Mst Nilima Sarmin
Business, Management and Economics Engineering 20 (2), 2022
12022
Does Student Satisfaction Mediate the Relationship between Quality of Higher Education and the Institutional Image?
A Kalam, MA Hossain
Does Student Satisfaction Mediate the Relationship between Quality of Higher …, 2020
12020
Sustainable Supply Chain Visibility Management on the Ground of Blockchain Awareness: A Systematic Literature Review
MH Miraz, A Ya'u, HH Jin, O Aigbogun, JB Sarkar, MT Hasan, A Kalam
Multidisciplinary Reviews, 2024
2024
The effects of celebrity endorser on consumer advocacy behavior through the customization and entertainment intention–A multivariate analysis
A Kalam, CL Goi, YY Tiong
Young Consumers, 2024
2024
Effects of quality of higher education on student satisfaction and the institutional image
A Kalam, MA Hossain
International Journal of Business Innovation and Research 31 (4), 471-492, 2023
2023
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