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Tanushri Banerjee
Tanushri Banerjee
Associate Professor and Dean School of Management PDEU
在 spm.pdpu.ac.in 的电子邮件经过验证
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引用次数
引用次数
年份
Determinants of analytics process adoption in emerging economies: Perspectives from the marketing domain in India
A Banerjee, T Banerjee
Vikalpa 42 (2), 95-110, 2017
152017
Web content analysis of online grocery shopping web sites in India
T Banerjee, A Banerjee
Research Anthology on E-Commerce Adoption, Models, and Applications for …, 2021
72021
Multi-level Marketing in India: Business Prospect Versus Social Interactions? Some Identified Research Issues for Marketers
A Banerjee, T Banerjee
Vikalpa 47 (4), 255-273, 2022
42022
Weaving Analytics for Effective Decision Making
A Banerjee, T Banerjee
SAGE Publications, Inc., 2017
42017
Evaluating the Purchase Process of Household Appliances Accounting for Consumers' Attitudes Towards Eco-friendly and Sustainable Consumption Behavior
T Banerjee, A Banerjee
Indian Institute of Management, 2015
42015
Impact of energy efficiency on consumer purchase decision: a study on household products in India
T Banerjee
ASBM Journal of Management 8 (2), 68, 2015
32015
ICT Can Facilitate CSR Initiatives: Need Assessment Survey and Analysis of Remote Villages in India
T Banerjee, RM Parmar
Int. Conf. Multidiscip. Res. Pract 1, 120-128, 2014
22014
Post Implementation Analysis of E-Urja Project (ERP) at GSECL: The Senior Management Perspectives.
T Banerjee, R Parmar
Drishtikon: A Management Journal 4 (2), 2013
22013
Value Creed: Emerging Technology and Digitalization initiatives create post-pandemic joyous workplace
T Banerjee, S Soni
Emerging Economies Cases Journal 6 (2), 91-99, 2024
12024
Organisational response to COVID-19 crisis through socially impactful business actions: a case study
T Banerjee, P Paliwal
International Journal of Indian Culture and Business Management 30 (2), 291-306, 2023
2023
Benefits of Integrating System Approach to Strategic Management in Line Pipes Manufacturing Companies
SK Tiwari, T Banerjee
Energy and Infrastructure Management in Post Covid-19 Era, 358, 2022
2022
Designing a Business Analytics Culture in Organizations in India
T Banerjee, A Banerjee
Encyclopedia of Organizational Knowledge, Administration, and Technology …, 2021
2021
Business Analytics: Text and Cases
T Banerjee, A Banerjee
Sage Texts, 2019
2019
A Practical Note on Predictive Analytics Usage in Marketing Applications
A Banerjee, T Banerjee
eSocialSciences Working Papers, 2016
2016
Women’s Cell facilitates Gender Inclusivity: A Case Study from the Education sector
T Banerjee, R Sharma
2016
Gender Equality and Women Empowerment in Higher Education: A Comparative Analysis in the Indian Context
R Sharma, T Banerjee
ICSB World Conference Proceedings, 1, 2015
2015
Managing employee transition to the e-Urja platform (ERP solution) at GSECL
T Banerjee, R Parmar
Pranjana: The Journal of Management Awareness 15 (2), 1-10, 2012
2012
An Exploration of Differential Customer Response to Technology based Customer Relationship Management Applications Across a Taxonomy of Banks in India
JD Jadeja, T Banerjee
Research in Mark ch in Mark ch in Mark ch in Mark ch in Marketing, 14, 2007
2007
Business Analytics Value Chain: Text and Cases
T Banerjee, A Banerjee, D Maheta, V Gupta
Routledge India, 0
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