Addiction or social need: towards a model to predict smoking cessation intentions MA Saleem, A Shafiq, H Afzal, A Khalid, N Nguyen Journal of Social Marketing 13 (2), 295-322, 2023 | 5 | 2023 |
Identifying Key Antecedents of Eco-Conscious Consumer Behavior: Mediating Role of Intentions to Purchase Green DC Inverter Air Conditioners A Shafiq, MMA Khan, SA Tahir Review of Applied Management and Social Sciences 7 (2), 69-88, 2024 | | 2024 |
Analysis of Key Determinants of Insolvency Risk in Commercial Banks: An Insight from Pakistani Banking Sector A Shaifq Journal of Management & Educational Research Innovation 2 (2), 1-12, 2024 | | 2024 |
From Brand Awareness to Association: Exploring the Influence of Perceived Value and Mediating Role of Brand Image A Shafiq Journal of Management & Educational Research Innovation 2 (1), 52-65, 2024 | | 2024 |
Familiness and Business Strategy: Unraveling the Moderating Effect of Familiness on Performance in Family Firms A Shafiq Review of Education, Administration & Law 7 (1), 55-65, 2024 | | 2024 |
Unveiling the Determinants of Islamic Mobile Banking Adoption: Evidence from Pakistan A Shafiq, H Saleem, S Sajid, N Bashir Review of Applied Management and Social Sciences 7 (1), 53-68, 2024 | | 2024 |
Marketing Strategy Optimization Through Governance and Policy: A Resource Allocation Perspective A Shafiq Review of Education, Administration & Law 7 (2), 66-78, 2024 | | 2024 |