| Sports Fan Experience: Electronic-Word-of-Mouth in Ephemeral Social Media L Wakefield, G Bennett Sport Management Review 21, 147-159, 2018 | 136 | 2018 |
| Anxiety and Ephemeral Social Media Use in Negative eWOM Creation L Wakefield, R Wakefield Journal of Interactive Marketing 18, 44-59, 2018 | 109 | 2018 |
| Forecasting sponsorship costs: marketing intelligence in the athletic apparel industry JA Jensen, L Wakefield, JB Cobbs, BA Turner Marketing Intelligence & Planning 34 (2), 281-298, 2016 | 59 | 2016 |
| Understanding Sponsorship: A Consumer-Centric Model of Sponsorship Effects L Wakefield, K Wakefield, K Lane Keller Journal of Advertising, 1-24, 2020 | 54 | 2020 |
| An Examination of Construal Effects on Price Perceptions in the Advance Selling of Experience Services L Wakefield, K Wakefield Journal of Service Research 21 (2), 235-248, 2018 | 26 | 2018 |
| Sponsorship and the Resource-Based View of the Firm: Effects on the Acquisition of Resources, Demand, the Recruitment of Human Capital, and Organizational Performance JA Jensen, L Wakefield, B Walkup Journal of Sport Management 37 (2), 73-87, 2022 | 11 | 2022 |
| Sports fan experience: Electronic word-of-mouth in ephemeral social media. Sport Management Review, 21 (2), 147–159 LT Wakefield, G Bennett | 10 | 2018 |
| Are Brands Wasting Money On Sport Sponsorships?: A New Look at Brand Personality, Brand Equity, and Official Sponsorship Effects L Wakefield, K Wakefield, KL Keller, A Rivers Journal of Advertising Research 61 (2), 192-211, 2021 | 7 | 2021 |
| How name, image and likeness “Fit” in sport partnerships L Wakefield, K Wakefield, JA Jensen, G Bennett Journal of Applied Sport Management 13 (2), 3, 2021 | 5 | 2021 |
| How do fans feel? A case analysis of measuring and modeling attitudes using partial least squares structural equation modeling L Wakefield, G Bennett Case Studies in Sport Management 5 (1), 85-88, 2016 | 3 | 2016 |
| How do job seekers respond to cybervetting? An exploration of threats, fear, and access control RL Wakefield, LT Wakefield ACM SIGMIS Database: the DATABASE for Advances in Information Systems 55 (1 …, 2024 | 1 | 2024 |
| Investigating the Effect of Human Resource Information Systems on Individual Innovation Capacity, with the Mediating Role of Emotional Commitment and Professional Participation … S Lotfi Fard, A Ojagh, L Wakefield Research in Sport Management and Marketing 4 (2), 28-39, 2023 | 1 | 2023 |
| Conceptualizing ephemerality in online marketing communication for consumers and firms L Wakefield European Journal of Marketing, 2024 | | 2024 |
| Responsibilities for Spectator and Player Contact TH Sawyer, L Wakefield, JC Petersen Journal of Physical Education, Recreation & Dance 83 (7), 10-12, 2012 | | 2012 |
| Ephemeral Social Media in Relational Marketing LT Wakefield, G Bennett | | |
