Environmental dimensions of corporate social responsibility and brand equity FO Boachie-Mensah, AY Owusu European Journal of Applied Business and Management 1 (2), 2015 | 7 | 2015 |
Social media marketing, value creation and firm's sustainability performance: a study among young consumers AY Owusu Yeboah, MA Kwarteng, P Novak Aslib Journal of Information Management 76 (2), 248-268, 2024 | 6 | 2024 |
Value creation through social media marketing: a threat to sustainability performance? AY Owusu Yeboah, MA Kwarteng, P Novak International Working Conference on Transfer and Diffusion of IT, 475-486, 2020 | 3 | 2020 |
A strategic framework for developing sustainable value propositions AY Owusu Yeboah, AB Jibril, P Novak Problems and Perspectives in Management, 2022 | 1 | 2022 |
Význam začlenění obchodních modelů udržitelnosti do řízení malých a středních firem v Ghaně AY Owusu Yeboah Univerzita Tomáše Bati ve Zlíně, 2023 | | 2023 |
Sustainable Entrepreneurship and SME Performance AY Owusu Yeboah, P Novák, C Appiah-Nimo In T. Bernat and J. Duda (Eds.). Nauka-Biznes-Gospodarka:Kierunki Wspolpracy …, 2020 | | 2020 |
Business models for sustainability and SMEs’ sustainability performance: a conceptual framework AY Owusu Yeboah, P Novak 16th International Bata Conference for Ph.D. Students and Young Researchers …, 2020 | | 2020 |
Business Models for Sustainability and Small and Medium Enterprises' Sustainability Performance AY Owusu Yeboah, P Novak Science and Business- Common Challenges, 2020 | | 2020 |
Corporate social responsibility and brand equity–the perception of students at the University of Cape Coast AY Owusu University of Cape Coast, 2013 | | 2013 |