关注
Frank Jacob
Frank Jacob
ESCP Business School
在 escp.eu 的电子邮件经过验证 - 首页
标题
引用次数
引用次数
年份
Measuring the degree of corporate social media use
T Aichner, F Jacob
International Journal of market research 57 (2), 257-276, 2015
6752015
The transition from product to service in business markets: An agenda for academic inquiry
F Jacob, W Ulaga
Industrial marketing management 37 (3), 247-253, 2008
4572008
How credibility affects eWOM reading: The influences of expertise, trustworthiness, and similarity on utilitarian and social functions
J Reichelt, J Sievert, F Jacob
Journal of Marketing Communications 20 (1-2), 65-81, 2014
4522014
Produktindividualisierung: Ein Ansatz zur innovativen Leistungsgestaltung im Business-to-Business-Bereich
F Jacob
Springer-Verlag, 2013
2302013
Preparing industrial suppliers for customer integration
F Jacob
Industrial Marketing Management 35 (1), 45-56, 2006
1772006
Kundenbezogene Informationsgewinnung
R Weiber, F Jacob
Technischer Vertrieb: Grundlagen des Business-to-Business Marketing, 523-612, 2000
1422000
Customer Integration: Von der Kundenorientierung zur Kundenintegration
M Kleinaltenkamp, S Fließ, F Jacob
Springer-Verlag, 2013
1362013
The customer as enabler of value (co)-creation in the solution business
J Petri, F Jacob
Industrial Marketing Management 56, 63-72, 2016
1332016
German approaches to business-to-business marketing theory: origins and structure
M Kleinaltenkamp, F Jacob
Journal of business research 55 (2), 149-155, 2002
1122002
Kundenintegrations-Kompetenz: Konzeptionalisierung, Operationalisierung und Erfolgswirkung
F Jacob
Deutsche Nationalbibliothek, 2002
1002002
Geschäftsbeziehungsmanagement
M Kleinaltenkamp, I Geiger, M Gersch, F Jacob, W Plinke, A Söllner
Springer Verlag, 1997
921997
Markt-und Produktmanagement
M Kleinaltenkamp, F Jacob, W Plinke, A Sö
Gabler, 2006
792006
Geschäftsbeziehungen und die Institutionen des marktlichen Austauschs
F Jacob
Dt. Univ.-Verlag, 2002
742002
Kundenbezogene Informationsgewinnung
R Weiber, F Jacob
Technischer Vertrieb: Grundlagen, 509-596, 1995
681995
What help do you need for your fashion shopping? A typology of curated fashion shoppers based on shopping motivations
AK Sebald, F Jacob
European Management Journal 38 (2), 319-334, 2020
632020
Grundlagen der Gestaltung des Leistungsprogramms
M Kleinaltenkamp, F Jacob
Markt-und Produktmanagement: Die Instrumente des Business-to-Business …, 2006
602006
Customer integration und Kundenvertrauen
O Plötner, F Jacob
Customer integration: Von der Kundenorientierung zur Kundenintegration, 105-119, 1996
581996
Help welcome or not: Understanding consumer shopping motivation in curated fashion retailing
AK Sebald, F Jacob
Journal of Retailing and Consumer Services 40, 188-203, 2018
572018
Value-in-use and mobile technologies: A general approach for value-in-use measurement and a specific application based on smartphone usage
K Bruns, F Jacob
Wirtschaftsinformatik 56, 381-393, 2014
562014
Missed eWOM opportunities: A cross-sector analysis of online monitoring behavior
NG Barnes, SL Jacobsen
Word of Mouth and Social Media, 146-157, 2016
542016
系统目前无法执行此操作,请稍后再试。
文章 1–20