| The perceived role of ethics and social responsibility: A scale development A Singhapakdi, SJ Vitell, KC Rallapalli, KL Kraft Journal of business ethics 15, 1131-1140, 1996 | 636 | 1996 |
| The perceived importance of ethics and social responsibility on organizational effectiveness: A survey of marketers A Singhapakdi, KL Kraft, SJ Vitell, KC Rallapalli Journal of the Academy of Marketing science 23 (1), 49-56, 1994 | 403 | 1994 |
| Marketing norms: The influence of personal moral philosophies and organizational ethical culture SJ Vitell, KC Rallapalli, A Singhapakdi Journal of the Academy of Marketing Science 21, 331-337, 1993 | 302 | 1993 |
| Toward an understanding of religiousness and marketing ethics: An empirical study A Singhapakdi, JK Marta, KC Rallapalli, CP Rao Journal of Business ethics 27, 305-319, 2000 | 247 | 2000 |
| Consumer ethical beliefs and personality traits: An exploratory analysis KC Rallapalli, SJ Vitell, FA Wiebe, JH Barnes Journal of Business Ethics 13, 487-495, 1994 | 235 | 1994 |
| The influence of norms on ethical judgments and intentions: An empirical study of marketing professionals KC Rallapalli, SJ Vitell, JH Barnes Journal of Business research 43 (3), 157-168, 1998 | 129 | 1998 |
| Marketers' norms and personal values: an empirical study of marketing professionals KC Rallapalli, SJ Vitell Jr, S Szeinbach Journal of Business Ethics 24 (1), 65-75, 2000 | 91 | 2000 |
| Personal and professional values underlying ethical decisions: acomparison of American and Thai marketers A Singhapakdi, KC Rallapalli, CP Rao, SJ Vitell International Marketing Review 12 (4), 65-76, 1995 | 70 | 1995 |
| A paradigm for development and promulgation of a global code of marketing ethics KC Rallapalli Journal of Business Ethics 18 (1), 125-137, 1999 | 45 | 1999 |
| Moral philosophies, ethical perceptions and marketing education: A multi-country analysis JKM Marta, A Singhapakdi, KC Rallapalli, M Joseph Marketing Education Review 10 (2), 37-47, 2000 | 22 | 2000 |
| Marketers' norms: An empirical investigation of the influence of personal and situational factors on marketers' deontological norms, ethical judgments and intentions KC Rallapalli The University of Mississippi, 1994 | 11 | 1994 |
| Marketing strategies for Asian-Americans: guidelines based on Hofstede's Cultural Dimensions KC Rallapalli, CD Montgomery Minority Marketing: Research Perspectives for the 1990s: Proceedings of the …, 2015 | 6 | 2015 |
| The social portrayal of people in OTC drug advertising: a content analysis of magazine advertisements KC Rallapalli, MC Smith, GW Stone Journal of Pharmaceutical Marketing & Management 8 (2), 111-126, 1994 | 6 | 1994 |
| ROLE PORTRAYAL OF WOMEN IN INDIAN VERSUS AMERICAN MAGAZINE ADVERTISEMENTS: A COMPARATIVE STUDY. SJ Vitell, KC Rallapalli, R Desborde Journal of Marketing Management (10711988) 4 (2), 1994 | 3 | 1994 |
| The Perceived Role of Ethics and Social Responsibility: A Scale Development A Singhapakdi, KC Rallapalli, KL Kraft, SJ Vitell Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference …, 2014 | 2 | 2014 |
| International Marketing Ethics: Challenges in Developing Global Code of Ethics KC Rallapalli, S Nwachuku, M Valle Proceedings of the 1996 Multicultural Marketing Conference, 146-147, 2015 | | 2015 |
| Marketing Ethics and Moral Philosophies: A Cross-Cultural Comparison of Business Students from United States and New Zealand K Rallapalli, M Joseph Proceedings of the 1998 Multicultural Marketing Conference, 263-263, 2015 | | 2015 |
| Personal and Professional Values Underlying Ethical Decisions: A Comparison of American and Thai Marketers A Singhapakdi, KC Rallapalli, CP Rao Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference …, 2014 | | 2014 |
| PAVID J. FRITzscHE/Ethical Climates and the Ethical Dimension of Decision Making 125–140 EDWARD j. scHOEN, MARGARET M. HOGAN and josEPH S. FALCHEK/An KC RALLAPALLI, SJ VITELL JR, S SZEINBACH | | 2010 |
| Perceived Role of Ethics and Social Responsibility Scale A Singhapakdi, SJ Vitell, KC Rallapalli, KL Kraft Journal of Business Ethics, 0 | | |
