Analysis of the use of memes as an exponent of collective coping during COVID-19 in Puerto Rico JA Flecha Ortiz, MA Santos Corrada, E Lopez, V Dones Media International Australia 178 (1), 168-181, 2021 | 73 | 2021 |
Millennials & Snapchat: Self-expression through its use and its influence on purchase motivation J Flecha-Ortíz, M Santos-Corrada, V Dones-González, E López-González, ... Journal of Business Research 125, 798-805, 2021 | 58 | 2021 |
The gratifications in the experience of the use of social media and its impact on the purchase and repurchase of products and services M Santos Corrada, JA Flecha, E Lopez European Business Review 32 (2), 297-315, 2020 | 42 | 2020 |
Environmental and economic impact of Forest fires in Puerto Rico 2013-2014 MT Rafael, SC María, OM Sergio, CV Oscar Open Journal of Forestry 5 (4), 353-363, 2015 | 14 | 2015 |
Millenials: las gratificaciones generadas por el uso de snapchat y su impacto en la interacción con contenidos de marca MM Santos-Corrada, JA Flecha, E Lopez, V Dones Estudios Gerenciales 35 (152), 259-270, 2019 | 13 | 2019 |
Knowledge management and innovative behavior: police reform efforts in Puerto Rico L Castro, M Santos-Corrada, JA Flecha-Ortiz, E Lopez, J Gomez, ... Journal of Knowledge management 26 (5), 1262-1279, 2022 | 10 | 2022 |
Implementation of a sustainable business cycle: the case of a tourism project in Puerto Rico M de los M. Santos‐Corrada, E Figueroa European Business Review 24 (6), 532-542, 2012 | 9 | 2012 |
Hedonic and utilitarian gratifications to the use of TikTok by Generation Z and the Parasocial relationships with influencers as a mediating force to purchase intention JA Flecha-Ortiz, V Feliberty-Lugo, M Santos-Corrada, E Lopez, V Dones Journal of Interactive Advertising 23 (2), 114-127, 2023 | 8 | 2023 |
Perceptions of climate change in Puerto Rico before and after hurricane Maria MT Rafael, M Santos-Corrada, M Sandra American Journal of Climate Change 10 (2), 153-166, 2021 | 8 | 2021 |
Millennial Consumers: Gratifications through the use of Snapchat and its impact on impulsive motivations of purchase V Dones, JA Flecha, M Santos Corrada, E López ESIC Market Economics and Business Journal 49 (3), 501-516, 2018 | 8 | 2018 |
The gratifications of ephemeral marketing content, the use of Snapchat by the millennial generation and their impact on purchase motivation E Lopez, JA Flecha-Ortiz, M Santos-Corrada, V Dones Global Business Review, 09721509211005676, 2021 | 7 | 2021 |
Innovation as competitiveness driving force through the resources and capacities of SMEs in Costa Rica, Puerto Rico, and Dominican Republic U Mendez-Vega, G Muñiz-Umana, A José, M Santos-Corrada Journal of Small Business Strategy 31 (3), 1-18, 2021 | 5 | 2021 |
Public perception of climate change in a period of economic crisis in Puerto Rico. M Santos-Corrada, R Méndez-Tejeda AIMS Environmental Science 4 (1), 2017 | 5 | 2017 |
Consumidores Millennials: las gratificaciones a través del uso de Snapchat y su impacto a motivaciones impulsivas de compra V Dones, JA Flecha, MDLMS Corrada, E López Esic market 49 (161), 517-532, 2018 | 3 | 2018 |
Negative emotions in Mexican, Puerto Rican and Spanish hospitals: A multinational assessment of service settings C Otero-Neira, C Padin, JC Sosa Varela, M Santos Corrada, I Magana, ... International Journal of Quality and Service Sciences 8 (1), 17-37, 2016 | 3 | 2016 |
Do not run out of toilet paper! The risk communication on perceived risk on consumer behavior during the crisis COVID-19 V Dones, J Flecha-Ortiz, M Santos-Corrada, E Lopez International Journal of Pharmaceutical and Healthcare Marketing 17 (3), 380-404, 2023 | 2 | 2023 |
Customers service experience in hospitals: A Dip and SOS construct of negative encounters MMS Corrada, JCS Varela, G Svensson Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | 2 | 2015 |
The role of organizational resilience in SME service innovation and value cocreation E Lopez, JA Flecha-Ortiz, M Santos-Corrada, V Dones Journal of Services Marketing 38 (4), 443-459, 2024 | 1 | 2024 |
An international and comparative study of perceived justice in Mexican, Puerto Rican and Spanish hospitals J C. Sosa Varela, I Magaña, C Padin, C Otero-Neira, ... International Journal of Pharmaceutical and Healthcare Marketing 8 (3), 248-264, 2014 | 1 | 2014 |
Boycott and Buycott Intent to Actions: Unpacking the Role of Political Ideology and Advertising through The Society of the Spectacle J Flecha-Ortiz, R Rivera-Guevarez, M Santos-Corrada, ... Authorea Preprints, 2024 | | 2024 |