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Dr. Abraham Yeboah, Lecturer
Dr. Abraham Yeboah, Lecturer
PhD of Marketing, Sunyani Technical University, Sunyani, Ghana
在 stu.edu.gh 的电子邮件经过验证
标题
引用次数
引用次数
年份
Exploring the consumer impulse buying behaviour from a range of consumer and product related factors
A Yeboah, V Owusu-Prempeh
International Journal of Marketing Studies 9 (2), 146-159, 2017
202017
The Influence of Offline, Online Media and Counterfeit Awareness among Non-Perishable and Non-Food Products in Ghana
A Yeboah, V Owusu-Prempeh, S Adjei
International Journal of Marketing Studies 9 (6), 31-42, 2017
42017
Perceived risk influence on brand made in Ghana consumer decision making towards non-perishable products category
A Yeboah, V Owusu-Prempeh, S Adjei
International Journal of Business and Management 13 (5), 137, 2018
32018
Using social presence theory to predict online consumer engagement in the emerging markets
A Yeboah, O Agyekum, V Owusu-Prempeh, KB Prempeh
Future Business Journal 9 (1), 69, 2023
22023
An exploration of new product physical attributes and consumer variety-seeking in the mobile phone category
A Yeboah, S Adjei, V Owusu-Prempeh
British Journal of Marketing Studies 6 (5), 1-14, 2018
12018
The impact of technology readiness and adapting behaviours in the workplace: a mediating effect of career adaptability
E Kumi, HV Osei, S Asumah, A Yeboah
Future Business Journal 10 (1), 63, 2024
2024
Consumer attitudes: drivers of unlawful disposal of solid waste products
A Yeboah, V Owusu-Prempeh, O Agyekum, E Kwame Addae, ...
International Journal of Sustainable Engineering 16 (1), 349-367, 2023
2023
Measuring situational factors in theory of attribution to consumer attitudes towards unlawful disposal of solid waste products in Ghana with special reference to Sunyani: a …
A Yeboah, N Owusu-Frimpong, O Agyekum, V Owusu-Prempeh
Future Business Journal 9 (1), 64, 2023
2023
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