Metaverse and the fashion industry: A systematic literature review G Profumo, G Testa, M Viassone, K Ben Youssef Journal of Global Fashion Marketing, 1-25, 2023 | 8 | 2023 |
The impact of COVID-19 on a luxury hotel: A case from Puglia, Italy R Campo, P Rosato, MA Camilleri, S Santovito, K Ben Youssef Tourism Planning and Destination Marketing, Second Edition, 133-149,, 2023 | 1 | 2023 |
Industrial Tourism as an Opportunity for Customer Education M Friel, K Ben Youssef Scritti in onore di Giuseppe Tardivo, 2020 | 1 | 2020 |
Using the Destination’s Heritage, Language, Lifestyle and "Made in Italy” as a Tourism Development Model K Ben Youssef, M Friel, G Giaccardi The Branding of Tourist Destinations: Theoretical and Empirical Insights, 2018 | 3 | 2018 |
How Social Media Affect Brand Reputation Of A Destination: An Exploratory Case Study K Ben Youssef, M Vissone, E Leroux 11th Annual Conference of the EuroMed Academy of Business, 2018 | | 2018 |
Creating Value and Innovation in SMEs: The Critical Role of Tools for Design Management K Ben Youssef, M Pellicelli, A Barisson, T Leicht International Business Management 12, 323-336, 2018 | | 2018 |
Consumer innovativeness and intentioned autonomous car adoption T Leicht, A Chtourou, K Ben Youssef The Journal of High Technology Management Research, 2018 | 215 | 2018 |
Storytelling in the context of destination marketing: an analysis of conceptualisations and impact measurement K Ben Youssef, T Leicht, L Marongiu Journal of Strategic Marketing, 1-18, 2018 | 145 | 2018 |
Revisiting the effects of travel satisfaction on visitor's behavioral intentions-Evidence from a cultural heritage site. A Chtourou, T Leicht, M Friel, KB Youssef Journal of Marketing Trends (1961-7798) 5 (2), 2018 | 1 | 2018 |
Exploring the relationship between customer education and customer satisfaction K Ben Youssef, M Viassone, P Kitchen | 5 | 2018 |
The importance of corporate social responsibility (CSR) for branding and business success in small and medium-sized enterprises (SME) in a business-to-distributor (B2D) context K Ben Youssef, T Leicht, M Pellicelli, PJ Kitchen Journal of Strategic Marketing, 1-17, 2017 | 82 | 2017 |
Using Tripadvisor Reviews as Tools to Manage Reputation by Acting on the 7P's of Service Marketing: An Exploratory Study K Ben Youssef International Journal of Economics, Commerce and Management, 6, 1-19, 2017 | 4 | 2017 |
Online Communication and Italian Tourism F Mosca, K Ben Youssef, T Majd Symphonya. Emerging Issues in Management, 31-45, 2017 | 8 | 2017 |
How Does Color Strategy Create the Social Value: A Multi-Case Study Approach KB Youssef, M Caiazzo, N Savary International Conference on Marketing and Business Development Journal 1 (1 …, 2017 | 1 | 2017 |
HOW CAN CUSTOMER EDUCATION IN THE COFFEE SECTOR INCREASE CUSTOMER SATISFACTION? K Ben Youssef, M Viassone, P Kitchen 9th Annual Conference of the EuroMed Academy of Business, 2016 | 3 | 2016 |
Testing the effectiveness of the oath script in reducing the hypothetical bias in the Contingent Valuation Method T De Magistris, F Akaichi, K Ben Youssef Agric. Econ. – Czech 8 (62), 378–384, 2016 | 5 | 2016 |
An Exploration on The use of Canvas’s Business Model to Create Value in a Food Sector K Ben Youssef, G Giaccardi, M Pellicelli Bucharest 2016, 180, 2016 | 2* | 2016 |
Goals, Strategies and Expected Return on Investment of Customer Education: An Exploratory Case Study K Ben Youssef, M Viassone, E Leroux Bucharest 2016, 209, 2016 | | 2016 |
Perceptioning as a Tool for Destination Branding: The case of Liguria as Wikidestination K Ben Youssef, M Friel, T Leicht, L Marongiu Journal of Investment and Management 4, pp. 58-68, 2015 | 3 | 2015 |
Crowdsourcing as Tools for Launching a Wikibrand. The Case of Ligury: a Wikibrand for a Wikidestination K Ben Youssef, M Fazzini, T Majd International Journal of Economic Practices and Theories, ISSN, 2247-7225, 2014 | 1 | 2014 |