Corporate social responsibility and company performance in the Malaysian context SA Mustafa, AR Othman, S Perumal Procedia-Social and Behavioral Sciences 65, 897-905, 2012 | 104 | 2012 |
Preprocessing by contrast enhancement techniques for medical images S Perumal, T Velmurugan International Journal of Pure and Applied Mathematics 118 (18), 3681-3688, 2018 | 101 | 2018 |
E-learning satisfaction and retention: A concurrent perspective of cognitive absorption, perceived social presence and technology acceptance model MG Salimon, SMM Sanuri, OA Aliyu, S Perumal, MM Yusr Journal of Systems and Information Technology 23 (1), 109-129, 2021 | 58 | 2021 |
Inquiry-based instruction, students’ attitudes and teachers’ support towards science achievement in rural primary schools A Veloo, S Perumal, R Vikneswary Procedia-Social and Behavioral Sciences 93, 65-69, 2013 | 58 | 2013 |
Principles of entrepreneurship AA Yusof, S Perumal, F Pangil Pearson/Prentice Hall, 2005 | 49 | 2005 |
The antecedents of green car purchase intention among Malaysian consumers YJ Lim, S Perumal, N Ahmad European Journal of Business and Management Research 4 (2), 2019 | 47 | 2019 |
Exploring nexus among sensory marketing and repurchase intention: Application of SOR Model S Perumal, J Ali, H Shaarih Management Science Letters 11 (5), 1527-1536, 2021 | 45 | 2021 |
Green innovation performance! How to be achieved? A study applied on Malaysian manufacturing sector MM Yusr, MG Salimon, SSM Mokhtar, WMAW Abaid, H Shaari, S Perumal, ... Sustainable Futures 2, 100040, 2020 | 44 | 2020 |
How does green products? Price and availability impact Malaysians? Green purchasing behavior? MA Sharaf, S Perumal The Journal of Social Sciences Research 4 (3), 28-34, 2018 | 39 | 2018 |
Application of the stimulus-organism-response model in the airline industry: examining mediating role of airline image in repurchase intention J Ali, S Perumal, H Shaari International Journal of Supply Chain Management 9 (2), 981-989, 2020 | 35 | 2020 |
Lung cancer detection and classification on CT scan images using enhanced artificial bee colony optimization S Perumal, T Velmurugan Int J Eng Technol 7 (2.26), 74-79, 2018 | 32 | 2018 |
The impact of relational marketing bonds on retailers' economic and social satisfaction NA Mohd Noor, S Perumal, MM Goaill Journal of Relationship Marketing 14 (2), 124-151, 2015 | 22 | 2015 |
The impact of retailer’s economic and social satisfaction on its commitment, and the moderating effect of manufacturer brands’ strength MM Goaill, S Perumal, NA Mohd Noor Asian Social Science 10 (8), 140-155, 2014 | 19 | 2014 |
The impact of customer knowledge management, TQM and marketing capabilities on product innovation performance of Malaysian SMEs: an empirical study MM Yusr, SSM Mokhtar, S Perumal, MG Salimon International Journal of Innovation Science 14 (2), 316-338, 2022 | 18 | 2022 |
Factors influencing attitudes and intentions towards smart retail technology S Perumal, Y Qing, M Jaganathan International Journal of Data and Network Science 6 (2), 595-602, 2022 | 18 | 2022 |
Smartphone banking usage in Nigeria: Gamification, technology acceptance and cultural factors empirical perspectives MG Salimon, OA Aliyu, MM Yusr, S Perumal The Electronic Journal of Information Systems in Developing Countries 87 (4 …, 2021 | 16 | 2021 |
Consumption values and consumer attitude towards automobile purchase SN Altaf, S Perumal, Z Hussin Paradigms 11 (1), 1, 2017 | 15 | 2017 |
Escalating the employee job satisfaction through internal market orientation: A childcare centre perspective Y Sulaiman, AR Othman, S Perumal, Z Hussin Jurnal Teknologi 64 (2), 2013 | 15 | 2013 |
An overview profile and green purchasing behavior of consumers in the northern region of Malaysia MA Sharaf, S Perumal Journal of Research in Marketing (ISSN: 2292-9355) 8 (3), 707-712, 2018 | 14 | 2018 |
The antecedents’ strategies and processes of product innovation performance M Yusr, S Mokhtar, W Abaid, S Perumal, F Fauzi Management Science Letters 8 (11), 1183-1198, 2018 | 13 | 2018 |