| Analyzing user sentiment in social media: Implications for online marketing strategy A Micu, AE Micu, M Geru, RC Lixandroiu Psychology & Marketing 34 (12), 1094-1100, 2017 | 147 | 2017 |
| Matching the future capabilities of an artificial intelligence-based software for social media marketing with potential users’ expectations A Capatina, M Kachour, J Lichy, A Micu, AE Micu, F Codignola Technological Forecasting and Social Change 151, 119794, 2020 | 136 | 2020 |
| Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research agenda YK Dwivedi, N Pandey, W Currie, A Micu International Journal of Contemporary Hospitality Management 36 (1), 1-12, 2024 | 126 | 2024 |
| The potential of generative artificial intelligence across disciplines: Perspectives and future directions KB Ooi, GWH Tan, M Al-Emran, MA Al-Sharafi, A Capatina, A Chakraborty, ... Journal of Computer Information Systems, 1-32, 2023 | 119 | 2023 |
| Online customer experience in e-retailing: implications for web entrepreneurship AE Micu, O Bouzaabia, R Bouzaabia, A Micu, A Capatina International Entrepreneurship and Management Journal 15, 651-675, 2019 | 97 | 2019 |
| Implications of logistic service quality on the satisfaction level and retention rate of an e-commerce retailer’s customers A Micu, K Aivaz, A Capatina Economic Computation & Economic Cybernetics Studies & Research 47 (2), 147-155, 2013 | 59 | 2013 |
| Country-based comparison of accommodation brands in social media: An fsQCA approach A Capatina, A Micu, AE Micu, R Bouzaabia, O Bouzaabia Journal of Business Research 89, 235-242, 2018 | 56 | 2018 |
| The state of# digitalentrepreneurship: A big data Leximancer analysis of social media activity V Wilk, H Cripps, A Capatina, A Micu, AE Micu International Entrepreneurship and Management Journal, 1-18, 2021 | 44 | 2021 |
| The impact of artificial intelligence use on the e-commerce in Romania A Micu, AE Micu, M Geru, A Căpățînă, MC Muntean Amfiteatru Economic 23 (56), 137-154, 2021 | 37 | 2021 |
| Using artificial intelligence on social media’s user generated content for disruptive marketing strategies in eCommerce M Geru, AE Micu, A Capatina, A Micu Economics and Applied Informatics 24 (3), 5-11, 2018 | 28 | 2018 |
| A NEW CHALLENGE IN DIGITAL ECONOMY: NEUROMARKETING APPLIED TO SOCIAL MEDIA. A Micu, A Capatina, AE Micu, M Geru, KA Aivaz, MC Muntean Economic Computation & Economic Cybernetics Studies & Research 55 (4), 2021 | 27 | 2021 |
| Assessing an on-site customer profiling and hyper-personalization system prototype based on a deep learning approach A Micu, A Capatina, DS Cristea, D Munteanu, AE Micu, DA Sarpe Technological Forecasting and Social Change 174, 121289, 2022 | 26 | 2022 |
| Exploring artificial intelligence techniques’ applicability in social media marketing A Micu, A Capatina, AE Micu Journal of Emerging Trends in Marketing and Management 1 (1), 156-165, 2018 | 21 | 2018 |
| An analysis of the impact of the COVID-19 pandemic on the number of tourists arriving in Romania using the correspondence factor analysis KA Aivaz, A Micu Technium Soc. Sci. J. 24, 324, 2021 | 19 | 2021 |
| Market intelligence precursors for the entrepreneurial resilience approach: The case of the Romanian eco-label product retailers A Micu, AE Micu, A Capatina, N Cristache, BG Dragan Sustainability 10 (1), 190, 2018 | 18 | 2018 |
| From 4P's to 4 E's–How to avoid the risk of unbalancing the marketing mix in today hotel businesses G Epuran, IS Ivasciuc, A Micu “Dunarea de Jos” University of Galati, 2015 | 18 | 2015 |
| Consumers’ attitude towards renewable energy in the context of the energy crisis IP Gârdan, A Micu, CA Paștiu, AE Micu, DA Gârdan Energies 16 (2), 676, 2023 | 16 | 2023 |
| Strategic pricing A Micu, AE Micu Bulletin of the University of Petrol 58 (2), 43-52, 2006 | 16 | 2006 |
| Leveraging e-Commerce performance through machine learning algorithms A Micu, M Geru, A Capatina, C Avram, R Rusu, AA Panait Ann. Dunarea Jos Univ. Galati 2, 162-171, 2019 | 14 | 2019 |
| The impact of a trend pattern for sustainable marketing budgets on turnover dynamics (a case study) A Capatina, A Micu, N Cristache, AE Micu Contemporary Economics 11 (3), 287, 2017 | 14 | 2017 |
