| Sales force use of technology: antecedents to technology acceptance L Robinson Jr, GW Marshall, MB Stamps Journal of Business Research 58 (12), 1623-1631, 2005 | 337 | 2005 |
| Toward a shortened measure of adaptive selling L Robinson Jr, GW Marshall, WC Moncrief, FG Lassk Journal of Personal Selling & Sales Management 22 (2), 111-118, 2002 | 213 | 2002 |
| An empirical investigation of technology acceptance in a field sales force setting L Robinson Jr, GW Marshall, MB Stamps Industrial Marketing Management 34 (4), 407-415, 2005 | 124 | 2005 |
| Implementing service recovery through customer relationship management: identifying the antecedents L Robinson Jr, SE Neeley, K Williamson Journal of Services Marketing 25 (2), 90-100, 2011 | 81 | 2011 |
| Moving beyond adoption: exploring the determinants of student intention to use technology L Robinson Jr Marketing education review 16 (2), 79-88, 2006 | 71 | 2006 |
| Embracing online education: Exploring options for success L Robinson Journal of Marketing for Higher Education 27 (1), 99-111, 2017 | 39 | 2017 |
| How healthcare organizations use the Internet to market quality achievements. L Revere, L Robinson Jr Journal of Healthcare Management 55 (1), 2010 | 36 | 2010 |
| Marketing’s role in the knowledge economy CJ Bean, L Robinson Jr Journal of Business & Industrial Marketing 17 (2/3), 204-214, 2002 | 23 | 2002 |
| Organizational service orientation: A short-form version of the SERV* OR Scale L Robinson JR, K Williamson Services Marketing Quarterly 35 (2), 155-172, 2014 | 16 | 2014 |
| Investigating Critical Thinking Disposition, Self-Efficacy, Self-Regulation, and Self-Identity amongst Online Students L Robinson College Student Journal 55 (3), 325-337, 2021 | 13 | 2021 |
| Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference L Robinson Jr Springer, 2009 | 6* | 2009 |
| Employee satisfaction and internal service performance: Some preliminary evidence L Robinson, MB Stamps, GW Marshall, CW Lamb Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference …, 1999 | 6* | 1999 |
| Measuring adaptive selling behavior: A re-examination of the adapts scale LJ Robinson, GW Marshall, FG Lassk, WC Moncrief National conference in sales management. Anaheim, CA: Fisher Institute for …, 2000 | 2 | 2000 |
| Setting the Stage for Internal Customership: Relating Role Stress, Family-Work Conflict, and Trust to Job Satisfaction RL Nixon, L Robinson Jr, GW Marshall, D Busico Marketing Advances in Theory, Practice, and Education, 230-234, 1998 | 2 | 1998 |
| Examining the antecedents of market mavenism in higher education L Robinson Jr Journal of Marketing for Higher Education, 1-14, 2023 | 1 | 2023 |
| Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference L Robinson Jr. Academy of Marketing Science (AMS) Annual Conference, 2008 | | 2008 |
| PERSONAL SELLING AND SALES MANAGEMENT ABSTRACTS J Chapman, F Jaramillo, CR Plouffe, L Davis, JM Jung, B Robertson, ... Journal of Personal Selling & Sales Management 24 (1), 55-74, 2004 | | 2004 |
| Toward Understanding Social Influence on Organizational Buyers' Communication Choices L Robinson, CJ Bean DEVELOPMENTS IN MARKETING SCIENCE 25, 44-44, 2002 | | 2002 |
| Forced Consumer Adoption: Exploring the Impact of Discontinuous Technology-Based Innovations in Service Encounters L Robinson, Jr. Marketing Advances in Theory, Practice, and Education, Society for Marketing …, 1999 | | 1999 |
