Sensory marketing: Research on the sensuality of products A Krishna Routledge, 2011 | 824 | 2011 |
Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience A Krishna, RS Elder, C Caldara Journal of Consumer Psychology 20 (4), 410-418, 2010 | 429 | 2010 |
A sense of things to come: Future research directions in sensory marketing RS Elder, NZ Aydinoglu, V Barger, C Caldara, HE Chun, CJ Lee, GS Mohr, ... Sensory Marketing, 361-376, 2011 | 83 | 2011 |
Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males COC Werle, L Balbo, C Caldara, O Corneille Food Quality and Preference 49, 168-175, 2016 | 24 | 2016 |
Feminine to smell but masculine to touch A Krishna, RS Elder, C Caldara Multisensory congruence and its effect on the aesthetic experience, 2010 | 10 | 2010 |
«BFF»: Best Facebook Forever? The impact of social media attachment on the attitude towards brand presence on Facebook A Helme-Guizon, C Caldara, K Raïes Marketing ZFP 35 (1), 32-39, 2013 | 6 | 2013 |
ve Stamatogiannakis, A.(2010). A sense of things to come RS Elder, NZ Aydinoglu, V Barger, C Caldara, H Chun, CJ Lee Sensory marketing. Research on the sensuality of products 1, 361-376, 0 | 5 | |
A mixed-methods approach to understanding barriers and facilitators to healthy eating and exercise from five European countries: highlighting the roles of enjoyment, emotion … S Snuggs, S Clot, D Lamport, A Sah, J Forrest, A Helme Guizon, A Kaur, ... Psychology & Health, 1-28, 2023 | 4 | 2023 |
Factors of effectiveness of green nudges for more eco-responsible behaviour–Systematic review and research directions C Carrel, ML Gavard-Perret, C Caldara Recherche et Applications en Marketing (English Edition) 38 (3), 32-76, 2023 | 4 | 2023 |
Efficacité du packaging: rôle de l'incongruence modérée d'éléments graphiques et de structure C Caldara | 3 | 2010 |
Facteurs d’efficacité des nudges verts pour des comportements plus éco-responsables – Revue systématique et pistes de recherche C Carrel, ML Gavard-Perret, C Caldara Recherche et Applications en Marketing (French Edition) 38 (3), 35-79, 2023 | 1 | 2023 |
Examining Users’ Emotions, Expectations and Engagement with Nutritional Apps Using Affordances Theory: An Abstract M Bourassa, C Caldara, A Helme-Guizon, M LaBarge Academy of Marketing Science Annual Conference-World Marketing Congress, 351-352, 2021 | 1 | 2021 |
Unveiling Consumer Preferences and Intentions for Cocreated Features of a Combined Diet and Physical Activity App: Cross-Sectional Study in 4 European Countries BM Kahriz, S Snuggs, A Sah, S Clot, D Lamport, J Forrest, ... JMIR Human Factors 10 (1), e44993, 2023 | | 2023 |
Unveiling Consumer Preferences and Intentions for Cocreated Features of a Combined Diet and Physical Activity App: Cross-Sectional Study in 4 European Countries B Mahmoodi Kahriz, S Snuggs, A Sah, S Clot, D Lamport, J Forrest, ... JMIR Human Factors 10, e44993, 2023 | | 2023 |
Portuguese and French validation of need for drama (NFD) scale in consumer behavior C Caldara, BEM Ferreira Academy of Marketing Science Annual Conference, 2018 | | 2018 |
Le besoin de drame: validation d'échelle en France et au Portugal C Caldara, BEM Ferreira Congrès de l'Association Française de Marketing, 2018 | | 2018 |
Portuguese and French Validation of Need for Drama (NFD) Scale in Consumer Behavior: An Abstract BM Ferreira, C Caldara Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018 | | 2018 |
Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males (vol 49, pg 168, 2016) COC Werle, L Balbo, C Caldara, O Corneille FOOD QUALITY AND PREFERENCE 50, 163-163, 2016 | | 2016 |
" Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males”: Corrigendum. COC Werle, L Balbo, C Caldara, O Corneille Elsevier Science, 2016 | | 2016 |
Does non-diagnostic touch of business documents affect the judgment of professionals and institutions? C Caldara, J Gerard Association for Consumer Research (ACR) Annual Conference, 2013 | | 2013 |