The role of brand image as a mediation of the effect of advertising and sales promotion on customer purchase decision S Helmi, S Ariana, L Supardin Journal of Economics and Sustainable Development 13 (8), 90-99, 2022 | 51 | 2022 |
Effect of job satisfaction on service quality mediated by lecturer performance at state universities MA AM, S Helmi, GK Kassymova, H Retnawati, S Hadi, E Istiyono Materials of International Practical Internet Conference “Challenges of …, 2022 | 31 | 2022 |
The influence of internal marketing on internal service quality mediated by job satisfaction and employee loyalty S Helmi, M Suyanto, MI Effendi, A Hidayat, Z Mustafa Journal of Economics and Sustainable Development 13 (6), 63-69, 2022 | 18 | 2022 |
The effect of internal marketing of islamic banks in palembang city on the quality of customer service with job satisfaction as a mediator B Setyadi, S Helmi, SIS Mohamad Ikonomika: Jurnal Ekonomi Dan Bisnis Islam 7 (1), 57-74, 2022 | 14 | 2022 |
Customer satisfaction mediates the influence of service quality on customer loyalty in islamic banks B Setyadi, S Helmi, SIS Mohamad International Journal of Islamic Business and Economics (IJIBEC) 7 (1), 25-36, 2023 | 12 | 2023 |
Perubahan Perilaku Konsumen Dalam Berbelanja Dari Ritel Tradisional Ke Ritel Modern S Helmi, LY Syah, W Agustian Jurnal Ilmiah Bina Manajemen 2 (1), 1-10, 2019 | 10 | 2019 |
Pengaruh Sales Promotion Terhadap Keputusan Membeli Produk UMKM Di Kota Palembang dengan Brand Image dan Brand Quality Product Sebagai Mediasi E Elpanso, S Helmi, A Lestari MBIA 21 (2), 140-148, 2022 | 9 | 2022 |
Evaluasi Kepuasan Karyawan Berbasis Herzberg’s Two Factors Motivation Theory RS Wedadjati, S Helmi MBIA 21 (3), 246-262, 2022 | 8 | 2022 |
Mediation Role of Brand Image and Brand Quality on the Effect of Sales Promotion on Purchase Decisions: Study of Indonesian MSMEs S Helmi, B Setyadi Central European Management Journal 30 (4), 566-577, 2022 | 8 | 2022 |
Effectiveness and efficiency of the state revenue and expenditure budget policy in South Sumatra: Islamic perspective study B Setyadi, S Helmi, SIS Mohamad IKONOMIKA: Jurnal Ekonomi Dan Bisnis Islam 8 (1), 103-122, 2023 | 6 | 2023 |
Pengelolaan Keuangan dan Akses Pembiayaan untuk UMKM Naik Kelas di Kabupaten Banyuasin D Sartika, B Setyadi, S Helmi, S Aliya, CM Wulandari, L Mariska Jurnal Pengabdian Kepada Masyarakat Bina Darma 3 (3), 200-207, 2023 | 5 | 2023 |
Manajemen Perusahaan S Helmi, S Ariana Yogyakarta: Jejak Pustaka 7, 2022 | 5 | 2022 |
Google Form-assisted Consumer Service Quality Instrument: Exploration Factor Analysis (EFA) B Setyadi, S Helmi Int. J. Artif. Intelegence Res 6 (1), 1-8, 2022 | 5 | 2022 |
Factors Affecting the Level of Trust of MSMEs in Using Fintech Using the Technology Acceptance Model (TAM) SA Putri, D Sartika, M Gunarto, S Helmi Proceedings of the 4th South American International Industrial Engineering …, 2023 | 4 | 2023 |
The influence of service quality on customer loyalty is mediated by customer satisfaction in islamic bank B Setyadi, S Helmi, E Elpanso, D Paningrum WSEAS Transactions on Financial Engineering 1, 68-79, 2023 | 4 | 2023 |
The influence of employee performance on customer loyalty is mediated by service quality and customer satisfaction B Setyadi, S Helmi, A Hidayat Journal of Positive School Psychology 6 (9), 5091-5102, 2022 | 4 | 2022 |
The mediation role of brand image on the effect of sales promotion on small and medium enterprise (sme) product purchase decisions B Setyadi, S Helmi, A Hidayat Seybold Rep 17 (10), 287-300, 2022 | 4 | 2022 |
Changing User Behavior in Decisions to Share COVID-19 Misinformation: An Implicit Association Test Study Z Amin, NM Ali, RS Zinaida, S Helmi Jurnal Penelitian Pendidikan IPA 10 (1), 63-71, 2024 | 2 | 2024 |
Traffic congestion effect on socio-economic of road users in Palembang city S Helmi, W Wahab International Conference On Multidisciplinary Studies (ICOMSI 2022), 80-90, 2023 | 2 | 2023 |
Customer Loyalty in Indonesian Sharia Commercial Banks: Study of Customer Satisfaction and Service Quality as Moderating Variables BSB Setyadi, S Helmi, SI bin Syed Mohammad International Journal of Islamic Business and Economics (IJIBEC) 7 (1), 25-36, 2023 | 2 | 2023 |