| The road to recovery: Overcoming service failures through positive emotions MM Lastner, JAG Folse, SM Mangus, P Fennell Journal of Business Research 69 (10), 4278-4286, 2016 | 97 | 2016 |
| I guess that is fair: How the efforts of other customers influence buyer price fairness perceptions. M Lastner, M. M., Fennell, P., Folse, J. A., Rice, D. H., & Porter III Psychology & Marketing 36 (7), 700-715, 2019 | 49 | 2019 |
| How fitting! The influence of fence-context fit on price discrimination fairness A Kuo, DH Rice, P Fennell Journal of Business Research 69 (8), 2634-2640, 2016 | 24 | 2016 |
| The effect of subscription-based direct-to-consumer channel additions on firm value S Pasirayi, PB Fennell Journal of Business Research 123, 355-366, 2021 | 22 | 2021 |
| The moderating role of donation quantifiers on price fairness judgments PB Fennell, JT Coleman, A Kuo Journal of Business Research 110, 464-473, 2020 | 16 | 2020 |
| # Activism: Investor reactions to corporate sociopolitical activism S Pasirayi, PB Fennell, KB Follmer Business & Society 62 (4), 704-744, 2023 | 11 | 2023 |
| Not my circus, not my monkeys? Frontline employee perceptions of customer deviant behaviors and service firms’ guardianship policies PB Fennell, MP Lorenz, KK Lindsey Hall, JM Andzulis Journal of Service Research 26 (3), 422-440, 2023 | 5 | 2023 |
| The effect of third-party delivery partnerships on firm value S Pasirayi, PB Fennell, A Sen Journal of Business Research 167, 114130, 2023 | 3 | 2023 |
| The effects of transaction methods on perceived contamination and attitude toward retailers PB Fennell, S Pasirayi, A Johnson, DH Rice Journal of Marketing Theory and Practice 30 (3), 394-404, 2022 | 3 | 2022 |
| The influence of visually dynamic imagery on purchase intentions: The roles of arousal and lay rationalism PB Fennell, G Schneider Journal of Retailing and Consumer Services 75, 103537, 2023 | 1 | 2023 |
| The Effect of Mobile Payments on Retailer Firm Value: The Moderating Role of Promotions, Customer Segment, and Rollout Strategy S Pasirayi, PB Fennell Journal of Interactive Marketing 58 (1), 90-107, 2023 | 1 | 2023 |
| To Protect and Serve? The Impact of Retailers’ Customer Policing Policies on Frontline Employees: An Abstract PB Fennell, M Lorenz, JM Andzulis Academy of Marketing Science Annual Conference-World Marketing Congress, 47-48, 2021 | | 2021 |
| How Organizations can Capitalize on Customer-Caused Failures: An Abstract V Jeseo, MM Lastner, P Fennell, JAG Folse Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020 | | 2020 |
| You Deserved That: The Roles of Purchase Effort and Loyalty in Explaining Price Inequality Outcomes MM Lastner, P Fennell, JAG Folse, DH Rice, MD Porter Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018 | | 2018 |
| Calibrating Online Influencer Marketing Posts for Enhanced Brand Performance JW Moffett, DE Sheehan, CM Harmeling, PB Fennell, RW Palmatier | | 1922 |
