The effect of brand personality congruence, brand attachment and brand love on loyalty among HENRY's in the luxury branding sector K Shetty, JR Fitzsimmons Journal of Fashion Marketing and Management: An International Journal 26 (1 …, 2022 | 91 | 2022 |
A SERVQUAL-based framework for assessing quality of international branch campuses in UAE: A management students’ perspective KS Datta, J Vardhan Sage Open 7 (1), 2158244016676294, 2017 | 85 | 2017 |
Impact of demographics and perceptions of investors on investment avenues G Bhavani, K Shetty SSRN, 2017 | 38 | 2017 |
Entrepreneurship and Social MediaInfluencers in an Islamic Context KS Datta, O Adkins, JR Fitzsimmons Understanding Social Media and Entrepreneurship: The Business of Hashtags …, 2020 | 22 | 2020 |
Entrepreneurship as a career choice for Emirati women: a social cognitive perspective K Shetty, JR Fitzsimmons, A Anand Journal of Small Business and Enterprise Development 30 (1), 58-77, 2023 | 8 | 2023 |
Perceived barriers to career progression amongst female students: evidence from India and the United Arab Emirates S Biju, K Shetty, JR Fitzsimmons Gender in Management: An International Journal 36 (6), 697-713, 2021 | 8 | 2021 |
Dynamics of Brand Personality Congruence and its influence on Trust, Customer Satisfaction and Loyalty in Banking: An Empirical Study K Shetty, L Rodrigues International Journal Of Applied Business and Economic Research 15 (3), 95-105, 2017 | 7 | 2017 |
A temporal typology of entrepreneurial opportunities: Implications for the optimal timing of entrepreneurial action JS McMullen, JR Fitzsimmons, K Shetty, S Ramoglou Journal of Business Venturing 39 (1), 106356, 2024 | 5 | 2024 |
Understanding the customer’s attitude towards acceptance and usage of online banking services using utaut model A Rajendran, SS Shenoy, GP Rao, K Shetty International Journal of Economic Research 14 (14), 465-478, 2017 | 5 | 2017 |
Winning the Battle for Customers in the Age of New Banking with Brand Personality Congruence K Shetty, L Rodrigues International Journal of Economic Research 14 (2), 273-283, 2017 | 3 | 2017 |
Mercenary-A Mirage of Success: A Case Study with Reference to International Arena S Sai Sachidhananda, K Shetty, DR Pallavi International Journal of Applied Business and Economic Research 15, 119-126, 2017 | 2 | 2017 |
Timing is Everything: Disentangling the Temporal Element of Entrepreneurial Opportunity JR Fitzsimmons, K Shetty Academy of Management Proceedings 2019 (1), 17582, 2019 | 1 | 2019 |
A Temporal Typology of Entrepreneurial Opportunities JS McMullen, JR Fitzsimmons, K Shetty, SE Ramoglou Academy of Management Proceedings 2023 (1), 17267, 2023 | | 2023 |
The Journal of Fashion Marketing and Management: a bibliometric overview since its inception P Kumar, K Shetty, J Fitzsimmons, S Hayes The Journal of Fashion Marketing and Management 26 (2), pp. 197-220, 2022 | | 2022 |
SOCIAL MEDIA IN OPPORTUNITY RECOGNITION: EFFECTS OF ENTREPRENEURS’CONTROL BELIEFS. L Schjoedt, A Mumi, K Sangboon, J Fitzsimmons, KS Datta Frontiers of Entrepreneurship Research, 2018 | | 2018 |
BP Dimensions and the Advertising Industry- The Case of the UAE S Biju, K Shetty Journal of Business and Policy Research 10 (No. 2.), 113 – 126, 2016 | | 2016 |