| Communicating Fashion ME Lascity Bloomsbury Publishing, 2021 | 25 | 2021 |
| Complicated green advertising: Understanding the promotion of clothing recycling efforts ME Lascity, MR Cairns Westminster Papers in Communication and Culture 15 (2), 2020 | 17 | 2020 |
| Toward the study of framing found in music journalism JM McClain, ME Lascity Popular Music and Society 43 (1), 20-33, 2020 | 8 | 2020 |
| Bro‐ing Up the Brand: Privileged Masculinity in Birddogs Shorts ME Lascity The Journal of Popular Culture 54 (1), 8-26, 2021 | 5 | 2021 |
| Considering Fashion Journalism: News Values, Frames and Hybrid Genre in the Release of “Satan Shoes” ME Lascity Journalism Studies 24 (10), 1334-1351, 2023 | 4 | 2023 |
| “Cool” workings: Glamour labor and identity issues in fashion branding ME Lascity Fashion Theory 24 (2), 163-180, 2020 | 4 | 2020 |
| Consumer Identities: Agency, Media and Digital Culture CD Roberts, ME Lascity Intellect Books, 2019 | 3 | 2019 |
| Remixing the fashion brand: Uniqlo through Instagram and Twitter ME Lascity Fashion Communication in the Digital Age: FACTUM 19 Fashion Communication …, 2019 | 3 | 2019 |
| Brand tangents: semiotics and circulation in introduction ME Lascity Fashion Practice 10 (1), 78-98, 2018 | 3 | 2018 |
| Brand references and music video intertextuality: Lessons from Summer Girls and She Looks So Perfect ME Lascity Film, Fashion & Consumption 6 (2), 105-122, 2017 | 3 | 2017 |
| Contour of masculinity: Reading bros in popular culture and fashion branding ME Lascity The Routledge Companion to Advertising and Promotional Culture, 197-207, 2023 | 2 | 2023 |
| Lifestyle journalism as brand practice: The cases of Uniqlo and Abercrombie & Fitch ME Lascity Lifestyle Journalism, 154-166, 2019 | 2 | 2019 |
| Considering taste after gamification: collective selection, cultural intermediation, and casual gaming ME Lascity Critical Studies in Media Communication 39 (1), 42-58, 2022 | 1 | 2022 |
| Masculinities, menswear, and media ME Lascity The International Encyclopedia of Gender, Media, and Communication, 1-5, 2020 | 1 | 2020 |
| Metaconsumption, Convergence and Stylization in the “Real” Teens of Laguna Beach ME Lascity IAFOR Journal of Media, Communication & Film 5 (1), 2018 | 1 | 2018 |
| Oscar PR Girl: How interconnected social media platforms humanized the Oscar de la Renta brand identity KM Smith, JM Mcclain, ME Lascity Fashion, Style & Popular Culture 5 (2), 261-278, 2018 | 1 | 2018 |
| What to wear to the end of the world: The function of fashion in apocalyptic narrative ME Lascity, CD Roberts Film, Fashion & Consumption 4 (1), 89-104, 2015 | 1 | 2015 |
| The Abercrombie Age: Millennial Aspiration and the Promise of Consumer Culture ME Lascity UNC Press Books, 2024 | | 2024 |
| Displays of Expertise: Constructing Authority in Men’s Fashion Advice Videos ME Lascity Visual Communication Quarterly 31 (4), 242-258, 2024 | | 2024 |
| Ghost signs at the mall: structuring semiotics and (formerly) branded retail space ME Lascity Social Semiotics 34 (4), 515-538, 2024 | | 2024 |
