Consumer decision making process models and their applications to market strategy D Panwar, S Anand, F Ali, K Singal International Management Review 15 (1), 36-44, 2019 | 107 | 2019 |
Localization in Fast Food industry: A case study on McDonald's strategy in India D Panwar, S Patra Journal of Arts, Science & Commerce 8 (3(1)), 70-74, 2017 | 14 | 2017 |
Impact of Goods and Services Tax on the Restaurants and Food Service Businesses in India D Panwar, S Patra International Journal of Applied Business and Economic Research 15 (23 (2 …, 2017 | 10 | 2017 |
Study on Product Positioning Efforts of Multinational Fast Food Chain in India - An Exploration D Panwar Asian Journal of Research in Business Economics and Management 7 (7), 120-134, 2017 | 10 | 2017 |
Analysis of emotional intelligence of bank employees in Dehradun district: a comparative study of private and public sector banks S ANAND, F ALI, D PANWAR, K SINGHAL International Journal of Human Resource Management and Research (IJHRMR) 9 …, 2019 | 9 | 2019 |
Relationship Between Factors of Online Marketing and Student Enrollment Decisions in Higher Education: An Analysis Using Structural Modeling Techniques S Bohara, A Gupta, D Panwar International Journal of Online Marketing 12 (1), 2022 | 7 | 2022 |
Online marketing and brand awareness for HEI: A review and bibliometric analysis S Bohara, V Bisht, P Suri, D Panwar, J Sharma F1000Research 12, 76, 2024 | 6 | 2024 |
Impact of brand awareness on enrollment decision process moderated by students’ gender for HEI S Bohara, S Pradeep, D Panwar Journal of Content, Community & Communication 15 (8), 227-241, 2022 | 6 | 2022 |
A Comparative Study of Emotional Intelligence of Private and Public Sector Bank Employees of Dehradun District S Anand, D Panwar, F Ali, K Singhal International Journal of Human Resource Management and Research 9 (3), 97-106, 2019 | 6 | 2019 |
Environmental Impact of digital marketing on purchase intension towards green products AN IPMA ANALYSIS USING PLS SEM APPROACH M Pant, D Panwar, S Chaudhary, S Kumar Journal of Critical Reviews 7 (03), 1907-1919, 2020 | 2 | 2020 |
CSR Laws in India: Does It Impact As a Marketing Tools to Enhance the Brand Equity SK Thakur, V Srivastava, D Panwar Available at SSRN 3383342, 2019 | 2 | 2019 |
A Structural Equation Modeling on Analysis of Preference Advertisement in Building Brand Equity SKT Diksha Panwar, Monika Bangari International Journal of Innovative Technology and Exploring Engineering …, 2019 | 1* | 2019 |
Website Usability of E-commerce Companies and Its impact on customer attitude D Panwar, M Negi, S Chaudhary International Journal of Recent Technology and Engineering 8 (3S2), 32-38, 2019 | 1 | 2019 |
Impact of Promise and Delivery Gap on Post Purchase Behavior of E-customer SK Thakur, S Patra, D Panwar International Journal of Applied Business and Economic Research 15 (22(3 …, 2017 | 1 | 2017 |
ENFOQUES BASADOS EN CLÚSTERES PARA ELUCIDACIÓN DE POSIBLES TERAPÉUTICAS APLICACIONES DE FITOCONSTITUENTES DE Arnebia Y Dactylorhiza ENCONTRADOS EN EL REGIÓN DEL HIMALAYO N Sherpa, K Kashyap, M Pant, D Panwar, B Pant, K Pant Investigación Operacional 45 (1), 2024 | | 2024 |
CLUSTERING-BASED APPROACHES FOR ELUCIDATING POSSIBLE THERAPEUTIC APPLICATIONS OF PHYTOCONSTITUENTS OF Arnebia AND Dactylorhiza FOUND IN THE HIMALAYAN REGION. N Sherpa, K Kashyap, M Pant, D Panwar, B Pant, K Pant Investigación Operacional 45 (1), 20-25, 2024 | | 2024 |
Investigating the effect of tuition fees on students’ choice of college mediated by household income- PLS SEM S Bohara, P Suri, D Panwar International Journal of Early Childhood Special Education 14 (02), 2148-2159, 2022 | | 2022 |
Zoom Video Communications Inc: Sustaining Competitive Advantage by Addressing and Enhancing user Privacy and Security: A Case Study SS Chaudhary, D Panwar, S Gautam, S Sundriyal Academy of Marketing Studies Journal 26 (3), 2022 | | 2022 |
Analyzing the effect of consumer attitude between brand preference and consumer satisfaction as a mediating variable SSC Sailja Bohara, Diksha Panwar SEMCOM Management & Technology Review (ISSN 2321-5968) 8 (2), 2021 | | 2021 |
Determinants of Profitable Niche of Affiliate Marketing in Amazon.Com SKT Monika Bangari, Diksha Panwar Pacific Business Review International 11 (12), 130-133, 2019 | | 2019 |