Who are organic food consumers? A compilation and review of why people purchase organic food RS Hughner, P McDonagh, A Prothero, CJ Shultz, J Stanton Journal of Consumer Behaviour: An International Research Review 6 (2‐3), 94-110, 2007 | 2585 | 2007 |
Crop insurance and crop production: an empirical study of moral hazard and adverse selection J Quiggin, G Karagiannis, J Stanton Economics of agricultural crop insurance: theory and evidence, 253-272, 1994 | 280 | 1994 |
Growth-oriented adjustment programs: A statistical analysis R Faini, J De Melo, A Senhadji, J Stanton World Development 19 (8), 957-967, 1991 | 70* | 1991 |
The role of agribusiness in development: replacing the diminished role of the government in raising rural incomes JV Stanton Journal of Agribusiness 18 (2), 173-187, 2000 | 69 | 2000 |
Product knowledge and information processing of organic foods JV Stanton, LA Cook Journal of Consumer Marketing 36 (1), 240-252, 2019 | 47 | 2019 |
Adjustment and poverty in Mexican agriculture: How farmers wealth affects supply response R Lopez, J Stanton Available at SSRN 569237, 1995 | 43 | 1995 |
Information overload in the context of apparel: Effects on confidence, shopper orientation and leadership JV Stanton, DM Paolo Journal of fashion marketing and management: an international journal 16 (4 …, 2012 | 41 | 2012 |
Improving small farmer participation in export marketing channels: perceptions of US fresh produce importers JV Stanton, TJ Burkink Supply Chain Management: An International Journal 13 (3), 199-210, 2008 | 39 | 2008 |
Taking advantage of a vulnerable group? Emotional cues in ads targeting parents JV Stanton, DT Guion Journal of Consumer Affairs 47 (3), 485-517, 2013 | 33 | 2013 |
Macromarketing pedagogy: Empowering students to achieve a sustainable world S Shapiro, S Beninger, C Domegan, A Reppel, J Stanton, F Watson Journal of Macromarketing 41 (1), 104-115, 2021 | 32 | 2021 |
A panoramic review of the macromarketing literature B DeQuero-Navarro, J Stanton, TA Klein Journal of Macromarketing 41 (1), 48-64, 2021 | 31 | 2021 |
Habits in fresh produce consumption: are seasonal increases in marketing efforts necessary? JV Stanton Journal of Food Products Marketing 13 (1), 1-18, 2007 | 24 | 2007 |
Revenue-raising taxes: General equilibrium evaluation of alternative taxation in US petroleum industries J De Melo, J Stanton, D Tarr Journal of Policy Modeling 11 (3), 425-449, 1989 | 22 | 1989 |
The gap between perceived and actual learning from group reflection AR Bolinger, JV Stanton Small Group Research 45 (5), 539-567, 2014 | 17 | 2014 |
Consumer attitudes toward organic foods: An exploration of US market segments JV Stanton, DT Guion Research in consumer behavior, 5-41, 2010 | 17 | 2010 |
Perceptions of “organic” food: A view through brand theory JV Stanton, DT Guion Journal of International Food & Agribusiness Marketing 27 (2), 120-141, 2015 | 16 | 2015 |
The environmental and economic feasibility of alternative crops in arid areas: considering mesquite in Baja California, Mexico J Stanton, DK Olson, JH Brock, RS Gordon Journal of arid environments 48 (1), 9-22, 2001 | 16 | 2001 |
Changing consumer preferences in emerging markets: food market challenges in Central Mexico JV Stanton Journal of food products marketing 25 (4), 378-403, 2019 | 13 | 2019 |
Teaching what society needs:“Hacking” an introductory marketing course with sustainability and macromarketing F Watson, J Stanton, S Beninger, C Domegan, A Reppel, S Shapiro Journal of Marketing Education 44 (3), 375-389, 2022 | 12 | 2022 |
Wealth and rural credit among farmers in Mexico: is market participation consistent with targeting? J Stanton The Triangle of Microfinance: Financial Sustainability, Outreach, and Impact, 2002 | 10 | 2002 |