| How do corporate social responsibility (CSR) and innovativeness increase financial gains? A customer perspective analysis T Ghanbarpour, A Gustafsson Journal of Business Research 140, 471-481, 2022 | 64 | 2022 |
| A preliminary study of fintech industry: A two-stage clustering analysis for customer segmentation in the B2B setting A Sheikh, T Ghanbarpour, D Gholamiangonabadi Journal of Business-to-Business Marketing 26 (2), 197-207, 2019 | 45 | 2019 |
| Consumer response to online behavioral advertising in a social media context: The role of perceived ad complicity T Ghanbarpour, E Sahabeh, A Gustafsson Psychology & Marketing 39 (10), 1853-1870, 2022 | 12 | 2022 |
| The Drucker intangibles measurement system: An academic perspective LA Crosby, T Ghanbarpour Journal of Business Research 155, 113452, 2023 | 5 | 2023 |
| The influence of corporate social responsibility on stakeholders in different business contexts T Ghanbarpour, L Crosby, MD Johnson, A Gustafsson Journal of Service Research 27 (1), 141-155, 2024 | 4 | 2024 |
| Challenging the troubled status of the marketing discipline A Gustafsson, T Ghanbarpour AMS Review 12 (3), 184-187, 2022 | 1 | 2022 |
| Customer-Perceived Innovation: Considerations for Financial Performance and Methodological Approaches A Gustafsson, T Ghanbarpour Journal of Service Research, 10946705241253016, 2024 | | 2024 |
Anders GustafssonProfessor of Marketing, BI Norwegian Business School在 bi.no 的电子邮件经过验证
Anders GustafssonProfessor of Marketing, BI Norwegian Business School在 bi.no 的电子邮件经过验证