The effect of perceived usefulness, perceived ease of use, reward, and perceived risk toward e-wallet usage intention ANA Malik, SNS Annuar Eurasian Business and Economics Perspectives: Proceedings of the 30th …, 2021 | 88 | 2021 |
FACTORS INFLUENCING ONLINE PURCHASE INTENTION OF MILLENNIALS AND GEN Z CONSUMERS IAGNL Nasrul Fadhrullah Isa, Sharifah Nurafizah Syed Annuar Journal of Applied Structural Equation Modeling 4 (2), 21-43, 2020 | 34 | 2020 |
Touring destination and intention to consume indigenous food: a case of Kadazan-Dusun food in Sabah KS Fam, SN Syed Annuar, KL Tan, FH Lai, IA Ingko British Food Journal 122 (6), 1883-1896, 2020 | 24 | 2020 |
Functional food consumption among older consumers in Malaysia: A Health Belief Model perspective FI Febian, SN Syed Annuar, MA Memon British Food Journal 123 (8), 2880-2892, 2021 | 18 | 2021 |
The influence of YouTube advertising on the attitude towards fruits and vegetable consumption among university students in Malaysia NSN Jaffery, SNS Annuar, JAT RAJ Jurnal Komunikasi: Malaysian Journal of Communication 36 (3), 353-372, 2020 | 11 | 2020 |
Employee engagement and its relationship towards normative commitment in malaysia oil and gas industry R Mokhtar, SN Azwa Ambad, SN Syed Annuar, N Lajuni International Journal of Human Resource Studies 11 (1), 164, 2021 | 10 | 2021 |
The Adaptation of Social Media Marketing Activities in S-Commerce: TikTok Shop NS Andon, SNS Annuar Information Management and Business Review 15 (1 (I) SI), 176-183, 2023 | 8 | 2023 |
The effect of social media influencer attributes towards pro-environmental intention S Awang, SNS Annuar, IA Gisip Rom. J. Inf. Technol. Autom. Control 31 (1), 111-124, 2021 | 8 | 2021 |
The pivotal role of cashless system adoption among micro, small, and medium enterprises (MSMEs) in Malaysia: The challenges and opportunities MO Ananda, SNS Annuar, AA Adam, S Sharkawi South East Asia Journal of Contemporary Business, Economics and Law 28 (3 …, 2023 | 7 | 2023 |
The effect of perceived usefulness, perceived ease of use, trust and perceived risk toward E-wallet usage AN Abd Malik, SN Syed Annuar Insight Journal (IJ) 5 (21), 183-191, 2019 | 7 | 2019 |
Celebrity endorsements in organ donation advertisements: Altruism as a moderator SNS Annuar, SL Sondoh, A Totu, G Tanakinjal, R Alfred Journal of Applied Structural Equation Modeling 2 (2), 78-94, 2018 | 7 | 2018 |
The practices of local cosmetic product on the customer loyalty among Malaysian youth N Noorham, SN Syed Anuar, H Guliling ESTEEM Journal of Social Sciences and Humanities 5, 1-10, 2020 | 5 | 2020 |
Identifying the factors influencing information usefulness and information adoption in promoting organ donation through social media F Madli, SN Syed Annuar, SL Sondoh Jr, A Totu Journal of Media and Information Warfare (JMIW) 11 (2), 46-79, 2018 | 5 | 2018 |
Does Coworkers Support Matters? Employee Engagement Study in Malaysia Oil and Gas Offshore Operations R Mokhtar, SNA Ambad, SN Syed, NL Annuar International Journal of Academic Research in Business and Social Sciences …, 2020 | 4 | 2020 |
The effect of perceived organizational supports towards employee engagement: A study of Malaysia’s oil and gas offshore operations R Mokhtar, SNA Ambad, SNS Annuar The Business and Management Review 10 (3), 8-9, 2019 | 3 | 2019 |
The effect of social media influencer towards pro-environmental intention SF Awang, SN Annuar, IA Gisip The Business and Management Review 10 (3), 63-68, 2019 | 3 | 2019 |
Log Out or Stay Connected? Unveiling the Intention for Continuous Use in the Metaverse KM Chong, TH Cham, E Lau, BKM Wong, SN Syed Annuar Current and Future Trends on Intelligent Technology Adoption: Volume 1, 1-22, 2023 | 2 | 2023 |
Empowering the Homestay Operators to Use Social Media Marketing to Solve Overtourism Issues CR Dawayan, SNS Annuar Overtourism, Technology Solutions and Decimated Destinations, 259-274, 2021 | 2 | 2021 |
The impact of consumption values towards intention to visit green hotel NSB Joibi, SNS Annuar Eurasian Business and Economics Perspectives: Proceedings of the 30th …, 2021 | 2 | 2021 |
Exploring the Impact of Religious Belief for Organ Donation Promotion through Social Media Platform: A Critical Review F Madli, SL Sondoh Jr, A Totu, SNS Annuar Malaysian Journal of Business and Economics (MJBE), 2019 | 2 | 2019 |