| The coffee shop dining experience and customer loyalty intentions: Brewing the perfect blend S Kühn, M Bothma Management Dynamics: Journal of the Southern African Institute for …, 2018 | 21 | 2018 |
| Adopting the technology acceptance model: A Namibian perspective M Bothma, L Mostert South African Journal of Information Management 25 (1), 1-10, 2023 | 9 | 2023 |
| The effect of affective and normative commitment on helping behaviour in different online contexts M Bothma South African Journal of Information Management 22 (1), 1-9, 2020 | 5 | 2020 |
| The role of affective commitment and its antecedents in contributing to citizenship helping behaviour in a residential online activity community environment M Bothma, E van Tonder, LT de Beer Management Dynamics: Journal of the Southern African Institute for …, 2018 | 3 | 2018 |
| A city branding framework for selected cities in the North West Province M Bothma North-West University, Potchefstroom Campus, 2015 | 1 | 2015 |
| A model for commitment and online community citizenship behaviour intention on Facebook M Bothma North-West University, 2018 | | 2018 |
| Bestuursdinamika/Management Dynamics R Coetzee, J de Villiers, D Nel, M Bothma, E van Tonder, LT de Beer | | |
