Town centre management models: A European perspective JA Coca-Stefaniak, C Parker, S Quin, R Rinaldi, J Byrom Cities 26 (2), 74-80, 2009 | 195 | 2009 |
Revisiting retail internationalisation: Drivers, impediments and business strategy J Evans, K Bridson, J Byrom, D Medway International Journal of Retail & Distribution Management 36 (4), 260-280, 2008 | 141 | 2008 |
Experiential marketing and the changing nature of extraordinary experiences in post-postmodern consumer culture A Skandalis, J Byrom, E Banister Journal of Business Research 97, 43-50, 2019 | 125 | 2019 |
The impact of resources and strategic orientation on small retail firm performance L Grimmer, MP Miles, J Byrom, M Grimmer Journal of Small Business Management 55 (S1), 7-26, 2017 | 118 | 2017 |
Collaborative marketing in a premium wine region: the role of horizontal networks GK Lewis, J Byrom, M Grimmer International Journal of Wine Business Research 27 (3), 203-219, 2015 | 66 | 2015 |
Coopers Brewery: heritage and innovation within a family firm J Byrom, K Lehman Marketing Intelligence & Planning 27 (4), 516-523, 2009 | 63 | 2009 |
The role of loyalty card data within local marketing initiatives J Byrom International Journal of Retail & Distribution Management 29 (7), 333-342, 2001 | 60 | 2001 |
Co-creating consistent brand identity with employees in the hotel industry SYA Chung, J Byrom Journal of Product & Brand Management 30 (1), 74-89, 2021 | 53 | 2021 |
The five Ss of retail operations: a model and tool for improvement JW Pal, JW Byrom International Journal of Retail & Distribution Management 31 (10), 518-528, 2003 | 53 | 2003 |
Small independent retail firms and locational decision-making: outdoor leisure retailing by the crags E Pioch, J Byrom Journal of Small Business and Enterprise Development 11 (2), 222-232, 2004 | 49 | 2004 |
Strategic alternatives for small retail businesses in rural areas J Byrom, D Medway, G Warnaby Management Research News 26 (7), 33-49, 2003 | 49 | 2003 |
Paradox, tribalism and the transitional consumption experience: in light of post-postmodernism A Skandalis, J Byrom, EN Banister European Journal of Marketing 50 (7/8), 1308-1325, 2016 | 43 | 2016 |
Towards a healthy high street: developing mentoring schemes for smaller retailers R Hudson-Davies, C Parker, J Byrom Industrial and Commercial Training 34 (7), 248-255, 2002 | 36 | 2002 |
Power, policy networks and planning: the involvement of major grocery retailers in the formulation of Planning Policy Guidance Note 6 since 1988 J Pal, D Bennison, I Clarke, J Byrom The International Review of Retail, Distribution and Consumer Research 11 (3 …, 2001 | 36 | 2001 |
Issues of provision and “remoteness” in rural food retailing-A case study of the southern Western Isles of Scotland J Byrom, D Medway, G Warnaby British Food Journal 103 (6), 400-413, 2001 | 33 | 2001 |
The spatial aspects of musical taste: Conceptualizing consumers’ place-dependent identity investments A Skandalis, E Banister, J Byrom Marketing Theory 18 (2), 249-265, 2018 | 32 | 2018 |
The use of geographical data and information in retail locational planning JW Byrom, DJ Bennison, T Hernández, PD Hooper Journal of Targeting, Measurement and Analysis for Marketing 9 (3), 219-229, 2001 | 31 | 2001 |
Exploring the geographical dimension in loyalty card data J Byrom, T Hernández, D Bennison, P Hooper Marketing Intelligence & Planning 19 (3), 162-170, 2001 | 29 | 2001 |
Training the independent retailer: an audit of training needs, materials and systems J Byrom, J Harris, C Parker Journal of European Industrial Training 24 (7), 366-374, 2000 | 28 | 2000 |
Analysing retail failure from an historical perspective: A case study of A. Goldberg & Sons plc J Pal, D Medway, J Byrom The Service Industries Journal 26 (5), 513-535, 2006 | 23 | 2006 |