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Brian Engelland
Brian Engelland
Interim Dean, School of Business and Economics, Catholic University of America
在 cua.edu 的电子邮件经过验证
标题
引用次数
引用次数
年份
Reversed-polarity items and scale unidimensionality
J Herche, B Engelland
Journal of the academy of marketing science 24, 366-374, 1996
3301996
Ensuring service quality for campus career services centers: a modified SERVQUAL scale
BT Engelland, L Workman, M Singh
Journal of marketing Education 22 (3), 236-245, 2000
2042000
Changes in consumer attitudes resulting from participation in a permission e-mail campaign
DD DuFrene, BT Engelland, CM Lehman, RA Pearson
Journal of Current Issues & Research in Advertising 27 (1), 65-77, 2005
1372005
Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas: Introduction to a special topic section
BT Engelland
Journal of Business Research 67 (2), 1-4, 2014
1082014
Advertised reference price effects on consumer price estimates, value perception, and search intention
BL Alford, BT Engelland
Journal of Business Research 48 (2), 93-100, 2000
842000
Hopkins, and Dee Ann Larson (2001),“Market Mavenship as an Influencer of Service Quality Evaluation,”
BT Engelland, D Christopher
Journal of Marketing Theory and Practice 9 (4), 15-26, 2001
642001
Skin color shades in advertising to ethnic audiences: The case of African Americans
S Watson, CG Thornton, BT Engelland
Journal of Marketing Communications 16 (4), 185-201, 2010
612010
Cautions and precautions on the use of ‘borrowed’scales in marketing research
B Engelland, B Alford, R Taylor
Marketing Advances in Pedagogy, Process, and Philosophy, 152-153, 2001
532001
Exploring attitudes and purchase intentions in a brand-oriented, highly interactive web site setting.
W Tung, R Moore, B Engelland
Marketing Management Journal 16 (2), 2006
382006
Developing a psychometrically sound measure of collegiate teaching proficiency
D Barnes, B Engelland, C Matherine, W Martin, C Orgeron, J Ring
College Student Journal 42, 199-213, 2008
362008
Using experiential learning in a principles of marketing course: An empirical analysis of student marketing audits
JT Drea, M Singh, BT Engelland
Marketing Education Review 7 (2), 53-59, 1997
341997
THE EFFECTS OF FREQUENCY, RECENCY, AND ACADEMIC PROWESS AS MODERATORS OF SERVICE QUALITY EVALUATIONS FOR COLLEGIATE ACADEMIC ADVISING.
T Abernathy, B Engelland
Marketing Management Journal 11 (2), 2001
262001
AN EXTENDED TYPOLOGY OF STRATEGIC ORIENTATION AND ITS LINKAGES TO PRODUCT INNOVATIVENESS.
BT Engelland, JH Summey
Journal of Marketing Management (10711988) 9 (2), 1999
261999
Information search and perceived risk: are there differences for in-home versus in-store shoppers?
DA Larson, B Engelland, R Taylor
Marketing Management Journal 14 (2), 2004
202004
An empirical study of declining lead times: Potential ramifications on the performance of early market entrants
MJ Poletti, BT Engelland, HG Ling
Journal of Marketing Theory and Practice 19 (1), 27-38, 2011
172011
Making effective use of student evaluations to improve teaching performance
BT Engelland
Journal for Advancement of Marketing Education 5 (1), 40-46, 2004
152004
Assessing the impact of acquiescence response bias on marketing data
WC Martin, BT Engelland, JE Collier
Marketing Management Journal 21 (1), 31-46, 2011
132011
Team building, virtue, and personal flourishing in organizations
BT Engelland
Personal flourishing in organizations, 171-189, 2018
102018
Service Quality and Repeat Usage: A Case of Rising Expectations
B Engelland, C Hopkins, L Workman, M Singh
Marketing Management Journal 8 (2), 1-6, 1998
101998
Measurement validation in marketing research: A review and commentary.
BL Alford, BT Engelland
Journal of Business Research, 2004
92004
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