Analysis of the efficiency technology transfer offices in management: The case of Spain and Kazakhstan ZB Kireyeva, A.A. , Turdalina, S. , Mussabalina, D. , Turlybekova, N.M ... Journal of Asian Finance, Economics and Business, с. 735-746, 2020 | 27 | 2020 |
Territorial marketing and its role in determining regional competitiveness. Evaluating supply chain management N Tovma, N Shurenov, L Bimendiyeva, Z Kozhamkulova, Z Akhmetova Uncertain Supply Chain Management 8 (1), 1-16, 2020 | 25 | 2020 |
Modelling of project success factors: A cross-cultural comparison A Kozhakhmetova, A Zhidebekkyzy, A Turginbayeva, Z Akhmetova Economics & Sociology 12 (2), 219-234, 2019 | 24 | 2019 |
The development of e-commerce infrastructure in modern conditions Z Akhmetova, E Baimukhanbetova, M Belgozhakyzy, A Alikbaeva, ... E3S Web of Conferences 159, 04028, 2020 | 17 | 2020 |
Innovation management in the Kazakhstan industrial sector DA Seidaliyeva, KA Kirdasinova, SK Tazhikenova, GK Utarbayeva, ... International Journal of Management and Business Research 8 (1), 199-209, 2018 | 6 | 2018 |
Развитие интернет-маркетинга в странах ЕАЭС ЗБ Ахметова, АН Тургинбаева, НБ Шуренов Вестник Российского университета дружбы народов. Серия: Экономика 26 (2 …, 2018 | 6 | 2018 |
Digitalization of agriculture—the path to the future of geoeconomics IM Umarov, ZB Akhmetova, NM Turlybekova, NT Tulebayeva, ... Geo-economy of the future: Sustainable agriculture and alternative energy …, 2022 | 4 | 2022 |
The role of digital technologies in the development of logistics in Kazakhstan in the formation of Industry 4.0 AT Moldabekova, R Philipp, ZB Akhmetova, TA Asanova Economics: the strategy and practice 16 (2), 164-177, 2021 | 4 | 2021 |
Structural and bit-by-bit modeling of the cities B Yedilbayev, A Shokanova, Z Akhmetova, G Askarov, N Kalganbayev E3S Web of Conferences 159, 05001, 2020 | 2 | 2020 |
MODERN CONCEPTS OF INTERACTION WITH CONSUMERS IN THE FMCG SECTOR. ZB Akhmetova, IA Kim Journal of Economic Research & Business Administration 146 (4), 2023 | 1 | 2023 |
Prospects of the CSTO dual-use goods markets in the field of freight trucks SY Chernikov, ZB Akhmetova RUDN Journal of Economics 28 (4), 807-825, 2020 | 1 | 2020 |
Management of employee’s voice in the context of changing economic market relations: A case of Kazakhstan G Zhaxylykova, A., Ordabayeva, M., Akhmetova, Z., Zhumagaziyeva, A., Smagulova Problems and Perspectives in Management, 2020 | 1* | 2020 |
Современные концепции взаимодействия с потребителями в FMCG-секторе IA Kim, ZB Akhmetova Вестник КазНУ. Серия Экономическая 146 (4), 89-99, 2023 | | 2023 |
The THE INFLUENCE OF LOGISTICS AND WEBSITE FUNCTIONALITY ON THE E-COMMERCE DEVELOPMENT IN KAZAKHSTAN’S RETAIL ENTERPRISE I Tobakabylova, Z Akhmetova Modern Management Review 28 (3), 77-87, 2023 | | 2023 |
EXAMINING THE USE OF TRACEABILITY WITHIN FOOD SUPPLY CHAINS FOR THE PURPOSE OF SMART FARMING AND AGRICULTURAL LOGISTICS. N Mukhangali, Z Akhmetova Farabi Journal of Social Sciences 9 (2), 2023 | | 2023 |
Challenges and potential of monotowns: a systematic literature review Т Dirsehan, N Shurenov, N Tovma, Z Kozhamkulova, Z Akhmetova R-Economy. 2023. Vol. 9. Iss. 4 9 (4), 437-455, 2023 | | 2023 |
Dynamic analysis of consumer loyalty fast-moving consumer goods market in the Republic of Kazakhstan ZB Akhmetova, A Konopelko, IA Kim Тұран университетінің хабаршысы, 2023 | | 2023 |
Indicators for assessing the development potential of monotowns of the republic of Kazakhstan N Tovma, Z Akhmetova, N Tulebayeva, R Malikova, S Abdikul E3S Web of Conferences 413, 05016, 2023 | | 2023 |
Features and Problems of Marketing Services in the Digital Age Z Akhmetova, M Belgozhakyzy, E Pak Digital Transformation in Sustainable Value Chains and Innovative …, 2022 | | 2022 |
The Effective Marketing Methods and Their Use in the Field of Ecology Z Akhmetova, B Rysbayeva, A Kozhakhmetova, N Turlybekova Digital Transformation in Sustainable Value Chains and Innovative …, 2022 | | 2022 |